114 TECH ADVISOR • FEBRUARY 2020
WINDOWS 10
Allowing Microsoft access to
your data has some benefits,
but provide just the basics
might be a good time to go back and think about
which data to provide to Microsoft, via the Settings
> Privacy menu.
You’re free to decide what data Microsoft learns
about you, but the trade-off is this: Microsoft would
like you to believe that the more data you provide,
the better your experience will be. There’s some
truth to that. If you allow access to your search history
and cloud documents, for example, your searches
should be more effective. But you’ll still see ads, so
there’s really no need to create a ‘unique advertising
114 TECH ADVISOR • FEBRUARY 2020
WINDOWS 10
Allowing Microsoft access to
your data has some benefits,
but provide just the basics
mightbea goodtimetogobackandthinkabout
whichdatatoprovidetoMicrosoft,viatheSettings
>Privacy menu.
You’re free to decide what data Microsoft learns
about you, but the trade-off is this: Microsoft would
likeyoutobelievethatthemoredatayouprovide,
thebetteryourexperiencewillbe.There’ssome
truthto that. If you allow access to your search history
and cloud documents, for example, your searches
should be more effective. But you’ll still see ads, so
there’s really no need to create a ‘unique advertising