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clientsfromhell.net
I was working with a client who called me
almost every other day, including weekends, to
ask simple questions that could have been
answered in person. It was annoying but I didn’t
complain because he paid me on time.
One day he asked me to design a flyer to hand
out to potential customers. I started working on
it using the brand guidelines. I mailed him the
proposal and five minutes later got a call:
Client: This looks too much like our previous
flyer. Make it different, make it POP!
Me: Sure.
I redesigned the flyer, still using the brand
colours and sent him another proposal.
Client: No, no, no. What’s wrong with you lately?
I feel like you’re relying on the same old, same
old. I want something DIFFERENT!
Me: I am just following the brand guidelines
with regard to the font and the colours. Maybe
that’s why it looks similar to the other designs
I’ve done but the compositions differ quite a bit.
Client: If you say so but I want you to push it
further. Make it POP! If you have to, use other
fonts and colours. I want to be EXCITED.
Me: Are you sure? If I go against the brand
guidelines it’s not going to be consistent with
your other brand materials.
Client: I don’t care. Fix it!
I redesigned the flyer with different colours
and fonts, trying to do something dynamic. I
sent him the file. He called me immediately.
Client: WHAT ON EARTH IS THIS? This doesn’t
even look like it comes from our business.
Redesign it so it looks like it comes from us.
I was getting really annoyed at this point and
sent him the first proposal again, except this
time I changed the size of the font.
He loved it.THE SAME PAGE
CLIENTS FROM HELLExclusively for net: The latest in a series of
anonymous accounts of nightmare clientsAfter some initial dismissive
reactions, it would appear as
though dark mode is more than
just a fad, with apps like Instagram
and WhatsApp adopting the style.
But is there anything in particular
that you need to keep in mind
when designing for dark mode? We
thought it would be useful to shed
some light on the situation with
the help of @netmag’s followers.CONSIDER DEPTH
There’s a lot more to dark mode
than simply inverting your whites
and greys; web designers need to
spend some time considering the
depth in their dark mode too.
@Loftio says: “Darker shades
should be your furthest away
elements and your closer elements
should be lighter.”MAKE IT ACCESSIBLE
As with so many web design
features, the priority of dark mode
should be accessibility. This subject
was the most prevalent piece of
advice shared by our Twitter
followers, with both @KSRuprai
and @LizHamburger putting
accessibility and legibility on a par.
@mrdanielschwarz goes one
further, however, and says: “It’s a
legit accessibility concern, not a
feature for ‘Pro’ users!”KEEP IT RELEVANT
Just because big brands are rolling
out dark mode, does this mean you
have to get caught up in the trend
and adopt it too? “Most
importantly, ask why you’re
designing for dark mode,” advises
@LizHamburger. “Is it a style
choice or experience aid?”DESIGN FOR
DARK MODE
HOW TO