Practical Photography - UK (2020-04)

PRACTICALPHOTOGRAPHY.COM 45

25 Portrait Tips

MEET ROSSELLA

VANON

Rossella Vanon is an

award-winning fashion

and beauty photographer

based in London.

Renowned for her stylish

use of colour and light,

her work has been

published in magazines

such as Elle, Marie Claire

and Vogue, and clients

include GHD and Lipsy.

rvanonphotography.com

STICKTO YOURTHEME

#15 Lighting

Keep it consistent throughout the

images. Fashion editorials are made

of a series of images all revolving around

a certain theme. Whereas it can be nice to

introduce little variations here and there,

these images should mainly look like they

visually belong together. It’s common, for

instance, to shoot an entire fashion editorial

without changing the initial lighting setup.

It’s quicker and just as effective. But it’s also

acceptable to ‘tweak’ the lighting based on

the styling and composition of each new

look we’re photographing. Adding an extra

softbox to a soft lighting setup, for instance,

will probably not interfere with the coherency

of the series, but changing an octabox for

a lamp reflector with a blue gel might.

Do you have the right

permissions to shoot

in your chosen location?

Most places in the UK require

permission to shoot in, and not

having one could mean being

interrupted mid-shoot. This is

especially true for commercial

projects, but even editorials

and personal shoots require

permissions, and may

sometimes involve fees too.

Better to be safe and ensure

all permissions are

in place before the

day of the shoot,

so you’re relaxed

and can focuson

the creativeside,

wi thout thefearof

being tappedon th

shoulder. The

website filmlondon

or g.uk offersgood

advice of whatis

re quired toshoot

in various London

lo cations andwho

to contactto gain

proper permission

ALWAYS STAY

ABOVE THE LAW

#16 Permissions