Alterthecomposition
fordifferentresults
Frame
5 smart
Whenframinga shot,considerhowyou’re
usingrepetitiveelements,leadinglines,
negativespaceandtheclassicruleofthirds.
Thecompositionneedstosuitthesubject– its
shape,size,texture– andthemoodyouwant
toconvey.Forexample,placingelementsin
thecentreoftheframecancreatea senseof
simplicity,harmonyandbalance.
Someframescanbecompletelypared
downtoincludejustoneelement(suchasthe
eggsontheright),whereasmorecomplicated
lifestyleimagesmightneedtojuxtaposemany
differentdishes,foods,platesandprops.
Aswellasdecidingwheretoplacethemain
subject,considertheamountofspacearound
eachitemandthepurposeofyourshot.Leave
negativespaceintheframeif youknowyour
imageisgoingtohavetextoverlaid– suchas
forrecipesandmagazines– orfilltheframe
forstandaloneimageswithmaximumimpact.Below
Considerthepurpose
Effectiveuseofnegativespace
willmakea photosuitableforuse
alongsidetext,forinstancein
magazinesorrecipesAbove
Creatingharmony
A simple,stripped-backscene with
a centralsubjectandsoft,neutral
colourscreatesa calm,balanced
moodin thephotoBelow
Fill up
Fill the frame with your subject to
focus closely on small details and
create high-impact, standalone
food shots3x©EstherLingCentral subject
Negativespace Fill the frame
TECHNIQUES