Food & Wine Nepal – July 2019

(Jeff_L) #1

(18) Hospitality, Food & Wine, Monthly


Coverage


meet domestic needs, hence the need
for large imports.

Among the 22 countries Nepal exported
coffee to, Japan, United States and
Germany were the largest exporters of
Nepali coffee.

“Coffee for me is like an energy drink.
I drink over 3 cups of coffee over the
course -of the day and it is what helps
me concentrate and work hard. I don’t
care about the taste too much since I
mostly drink black coffee. The number
of restaurants and cafes serving coffee
is great because I can get a cup of coffee
no matter where I am these days”,
according to Kushal Singh, one of the
few people we spoke to who says coffee
is what keeps him going through the
day.

“I would like to see a bit more
consistency in the pricing over a cup of
coffee, but I suppose the location of the
coffee shop and other factors come into
play here.”

However, the number of people who
rely on coffee to fuel their day to their
activities are significantly lower than
those that drink for pleasure. Businesses
have realized this and target people who
are more willing to spend time at their
cafes and order more than just a cup a
coffee.

Of the many popular establishments
around the country, a few stand out for
not just their quality coffee, but also

their reputation as a market leader in
the vastly competitive scene. One of
the most popular coffee joints in the
country, The Himalayan Java has been
whipping up cups of cappuccinos since
the 90’s and they are the best known
coffee chain in the country. They are
also credited in bringing modern coffee
culture in the country.

Foreign coffee companies have also
seen potential in Nepali markets and
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