Club Red. Vacation Travel and the Soviet Dream - Diane P. Koenker

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130 Chapter 4


When the war is over, life will become very pleasant. A great literature will
be produced as a result of our experiences. There will be much coming and
going, and a lot of contacts with the West. Everybody will be allowed to read
whatever he likes. There will be exchanges of students, and foreign travel for
Soviet citizens will be made easy.^4

The wartime destruction offered opportunities to rethink the direction
and organization of the socialist vacation.^5 But the victory over fascism could
also serve to validate the Soviet system as it had developed by the end of the
1930s. The right to rest remained hallowed in postwar propaganda, but how
would that rest be organized in the years of reconstruction, carried out amid
continuing economic challenges and the emerging Cold War? Was the prewar
structure to be re-created, with heavy emphasis on the aristocratic standard
of monumental and medically lavish facilities in the south? Could sporting
tourism gain the upper hand (and support of the trade unions) over pajama
touring, especially given the continuing confrontation with hostile powers?
Or was there room for a middle ground of comfortable, nonmedicalized va-
cation? This last was already becoming the norm by the end of the 1930s,
expressed in the demand for putevki and vacation time in the summer, in the
south, and on the shore.
Initially, recovery dominated policy decisions. Both the tourism and the
health resort agencies struggled to rebuild their facilities and clienteles in the
postwar years, and it was not until 1950 that some semblance of normality
returned to opportunities for annual vacations at rest or in motion. But the
trade union organizations gave priority to restoring the expensive infra-
structure of rest homes and health spas, consigning tourism to a second-class
status that ignored the possibilities it offered to develop more economical
leisure travel. Both tourism and health spas remained embedded in the trade
union structure, and access to vacations continued to be linked to the work-
place. In these protean postwar years the government would decree the
expansion of these facilities and would boast of the millions of rubles to be
spent on the vacations of laboring people, but the structure of the expansion
would be dictated and constrained by the costly patterns already set in the
prewar years.
Yet within this restoration of the 1930s vacation edifi ce, subtle changes oc-
curred in the early 1950s that presaged the more dramatic social developments


  1. Quoted in Alexander Werth, Russia: The Post-war Years (New York, 1971), 99.

  2. Recent work on this period includes Juliane Fürst, ed., Late Stalinist Russia: Society
    between Reconstruction and Reinvention (London, 2006); Amir Weiner, Making Sense of
    War: The Second World War and the Fate of the Bolshevik Revolution (Princeton, NJ, 2001);
    Juliane Fürst, Stalin’s Last Generation: Soviet Postwar Youth and the Emergence of Mature
    Socialism (Oxford, 2010); Juliane Fürst, Polly Jones, and Susan Morrissey, “The Relaunch
    of the Soviet Project, 1945–64: Introduction,” Slavonic and East European Review 86, no.
    2 (2008): 201–207; Stephen Lovell, The Shadow of War: Russia and the USSR 1941 to the
    Present (Chichester, UK, 2010).

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