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full screenprintcontentsfull screenprintSPHERICAL VIDEO MAY 2019
58 VIDEOMAKER >>> MAY 2019
got a rigging team rigging up the car up with
cameras. The car hadn’t been launched, so it’s
under a cover. There are 75 people standing
around in the middle of Utah.”
Shulkind says that someone from the advertis-
ing agency got a phone call from the company’s
Chief Marketing Officer: “It’s at the 11th hour as
we’re losing the light and he’s trying to figure out
what exactly what we are doing out there.”
The CMO began asking for shots, but wantedJeff Chaves was trained in video production in
the Army and has been involved in the industry
for more than 30 years. He and his wife run
Grace Pictures Inc.to make sure the driver could not be seen, a
near impossibility in 360 video.
Fortunately, 360 video is becoming more and
more familiar to company executives and situa-
tions like this are increasingly rare.Moving up the ladder
Shulkind also is encouraged to see camera com-
panies creating better and better image capture
units. He has even been able to get his hands on
one of the newest cameras, the Manifold.
A collaboration between Red and Facebook,
the Manifold camera combines 16 Red Helium
bodies into a single enclosure. The cameras are
equipped with custom 220-degree Schneider su-
per wide angle lenses. With powerful hardware
combined with brand new imaging algorithms,this is the next rung in the 360 ladder.
“The first level [of 360 immersive view-
ing] is where you’re in a very fixed position”
Shulkind explains. “The next is where you’re
in a fixed position and you have stereoscopic
depth where you can sort of perceive the
depth and feel like you’re really in a space.”
Shulkind continues to describe the scale of
interactivity in 360 video as he perceives it: “The
next level is where you can kind of lean around
things — look around corners and look behind
people.” He tells us this kind of super immersive
experience is made possible with the Manifold
camera using a complex imaging system that
takes full advantage of the overlapping video.
This Hollywood professional also sees some
advances on the lower priced models like the
Insta360 Pro 2. “Insta has done a great job at
creating a reasonably priced product that I
would have no problem using on a professional
commercial or a narrative piece.” He says their
live monitoring system, FarSight, solves one
big problem — there needs to be a way to view
what’s actually being recorded.What’s next?
So what can we expect for the future of 360
video? Shulkind tells us, “The imaging products
of the future will not just be for capturing VRSometime, however, traditional support isn’t enough to get the shot. This
improvised 360 camera trolly came in handy on a project promoting the
Chevrolet Corvette.THE IMAGING PRODUCTS OF
THE FUTURE WILL CAPTURE A
WATERFALL OF DELIVERABLES
AT THE SAME LEVEL OF FIDELITY.Shulkind is no stranger to elaborate production methods. On top of the
eye-catching 360 rigs using multiple RED cameras, helicopters also land
on his list of production gear.Subscribed to Videomaker?
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VIDEOMAKER >>> MAY 2019 59
Jeff Chaves was trained in video production in
the Army and has been involved in the industry
for more than 30 years. He and his wife run
Grace Pictures Inc.You can comment on this article by going online:
http://www.videomaker.com/?p=72002587360 video is just
one piece of the
puzzle. Shulkind
predicts that fu-
ture 360 hardware
and workflows
will incorporate
ways to produce
content in 360,
220 and 180 for-
mats for a variety
of distribution
options.but capturing a waterfall of deliverables all at the
same level of fidelity.” One camera can be used to
record in 360 but will have high enough quality
to extract 220, 180 or a standard 16 x 9 images.
He actually accomplished this recently on a
Verizon production. “The whole thing was shot
on a single Red with a 220-degree lens.” The edi-
tor was able to extract the rectangle for standard
television shot and render video that could be
viewed with VR goggles.
As the landscape of 360 video production con-
tinues to evolve, you can keep up with Andrew
Shulkind and see some of his recent work on his
website: http://www.andrewshulkind.com.Subscribed to Videomaker?
View this issue on your
favorite mobile device,
for free.
To access the digital edition on your Apple or Android tablet,
you’ll need to download the Videomaker Magazine App.
Then, follow these steps.*- (some devices may have slight variations)
Navigate to the settings gear.
Choose the option for “Activate Subscription”
Find the section for EXISTING SUBSCRIBERS
Tap the link for “Account & Zip.”
You can skip the Zip Code field if you are not in the USA.Enter your Subscriber ID number in the field titled “ACCOUNT”
(On your magazine shipping label, above your name. Use only the numeral digits)A message will inform you that your subscription is activated in the App.
Now you can also create a user account, or log-in if you have one at
Videomaker.com already, or return back to the home screen to find your magazines.384 C13 spherical video.indd 59VM Tablet Login half.indd 48 3/19/19 2:34 PM3/19/19 9:42 AM