Popular Mechanics USA - 03.2020 - 04.2020

(Sean Pound) #1
Jack Essig
SVP, PUBLISHING DIRECTOR
William Upton Associate
Publisher; Cameron
Connors Executive Director,
Head of Brand Strategy &
Marketing; Samantha Irwin
General Manager; Chris Peel
Executive Director, Men’s &
Enthusiast Group, Hearst Magazines
Digital Media
ADVERTISING SALES OFFICES
NEW YORK: Caryn Kesler
Executive Director, Luxury Goods;
John Wattiker Executive Director,
Global Fashion & Retail; Doug
Zimmerman Senior Grooming
Director; John Cipolla Integrated
Account Director Spirits,
Entertainment & Travel; Kimberly
Buonassisi Account Director;
Joe Pennacchio East Coast
Automotive Director; Jake Heffez,
Samantha Wolf Integration
Associates; Caroline Hall Sales
Assistant; DETROIT: Marisa Stutz
Group Advertising Director, Hearst
Autos; Eric Drieselman Sales
Director, Hearst Autos; Toni Starrs
Integration Associate; CHICAGO:
Justin Harris Midwest Sales
Director; Autumn Jenks Midwest
Sales Director; Anne Merrill Sales
Assistant; LOS ANGELES: Stacey
Lakind Southwest Sales Director;
Anne Rethmeyer Group Sales
Director, Hearst Autos; Olivia
Zurawin Sales Assistant; SAN
FRANCISCO: William G. Smith,
Smith Media Sales, LLC; DALLAS:
Patty Rudolph PR 4.0 Media;
HEARST DIRECT MEDIA: Brad
Gettelfinger Sales Manager
MARKETING SOLUTIONS
Jason Graham Marketing Solutions:
Executive Director, Integrated
Marketing; Jana Gale Executive
Creative Director; Karen Mendolia
Executive Director, Events &
Promotions; Mike Sarpy Design
Director; Alesandra Ajlouni Senior
Manager, Integrated Marketing;
Jaclyn D'Andrea Marketing
Coordinator; William Carter
Executive Director, Consumer
Marketing; Peter Davis Research
Manager
ADMINISTRATION/PRODUCTION
Aurelia Duke Finance Director;
Regina Wall Advertising Services
Director; David Brickey Production
Manager
PUBLISHED BY HEARST
Steven R. Swartz President and
Chief Executive Officer; William
R. Hearst III Chairman; Frank
A. Bennack, Jr. Executive Vice
Chairman
HEARST MAGAZINES, INC.
Troy Young President; Kate
Lewis Chief Content Officer;
Debi Chirichella Executive Vice
President, Chief Financial Officer
and Treasurer; Catherine A.
Bostron Secretary
Gilbert C. Maurer, Mark F. Miller
Consultants
300 West 57th Street
New York, NY 10019

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// EXPERT HACKS, GEAR RECS & LIFE-TESTED WISDOM FROM OUR STAFF //

My Pop Life


I was born at night,
but not last night.

Executive Vice
Chairman & Former
CEO, Hearst

FRANK A. BENNACK, JR.


W


CURRENT
PASSION PROJECT
I’m Chairman Emeritus of
NewYork-Presbyterian
Hospital and very passion-
ate about the development
of telemedicine here,
especially since I watched
my mother struggle with
health problems.

PRODUCTS I’M USING RIGHT NOW

TUMI Alpha 3
Wheeled Briefcase
In a job like mine, you’re
working 24/7. The
TUMI Alpha 3 wheeler
allows me to take much
of my office with me.

1
Ralph Lauren
Purple Label Tie
As a director of Ralph
Lauren, I’ve gifted these
ties to family and friends
for years. It’s fun to hear,

2

Leave Something
on the Table
Why wouldn’t I like
Leave Something
on the Table? It’s my
book and my story.

Callaway Epic
Flash Driver
I’ve been a Callaway
fan since the first Big
Berthas. A good friend
gave me this driver, and
it tops all in distance.

34

The Best Money I Ever Spent
The purchase of Lady Borden vanilla ice
cream for my family when I was a kid. It wasn’t
entrepreneurial in the least, but it made me
feel good to share that with them.


The Best Thing
I Have on My Desk
A thesaurus. I write a lot, and because
I like to be a little more colorful, the
thesaurus is quite helpful.

Socks the Terrier
We don’t currently
have a dog, but we do
have very fond memo-
ries of our departed
Jack Russell terrier,
Socks, who bit everyone
except for family.

My Credo
Nothing is more import-
ant to a company’s
success than culture and
all of us being loyal to
the same objective. We
should always remember
to help colleagues when
they need it and care
about each other.

TREVOR RAAB (PRODUCTS); COURTESY HEARST (BENNACK)

6 March/April 2020

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