The 48 Laws Of Power

REVERSAL

This
law

onlyapplies

onceacertainlevelof

power

hasbeenattained.The

needtowithdraw

only

comesafter

you

haveestablished

your

presence;

leavetoo

early

and

you

donotincrease

yourrespect,you

are

simply

for-

gotten.

When

you

arefirst

entering

ontotheworld’:

stage,

createan

image

thatis

recognizable,reproducible,

andisseen

everywhere.

Untilthatstatus

is

attained,

absence

is

dangerous—instead

of

farming

the

flames,

itwillex-

tinguish

them.

Inloveand

seduction,similarly,

absenceis

only

effectiveonce

you

havesurroundedtheotherwith

yourimage,

beenseen

by

him orher

everywhere.Everything

must

remind

your

loverof

yourpresence,

sothat

when

you

dochoose

to

be

away,

theloverwill

always

be

thinking

of

you,

will

always

be

seeingyou

inhisorhermind’s

eye.

Remember: In the

beginning,

make

yourself

not scarce butom-

nipresent.Only

whatis

seen,

appreciated,

andlovedwillbemissedinits

absence.