5'62 LAW 31
REVERSAI.Controllingtheoptions
hasonemain
purpose:todisguiseyourself
astheagent
of
powerandpunishment.
Thetacticworksbest,then,
forthosewhose
powerisfragile,
andwhocannot
operatetooopenly
without
incur-ringsuspicion,
resentment,
and
anger.Evenasageneral
rule,however,
itisrarely
wisetobeseenasexertingpowerdirectly
andforcefully,
nomatterhow
secureor
strongyouare.Itisusually
moreelegant
andmore
effectivetogivepeople
theillusionofchoice.Ontheother
hand,
bylimitingotherpeople’soptionsyou
sometimeslimit
yourown.Therearesituationsinwhichitistoyouradvantage
toallow
yourrivalsalargedegree
offreedom:As
youwatchthemoperate,
yougiveyourself
richopportunities
tospy,gather
information,andplan
yourdeceptions.
Thenineteenth~century
bankerJames
Rothschildlikedthismethod:Hefeltthat
if
he
triedto
control
hisopponents’
movements,helostthechancetoobservetheir
strategyandplan
a
moreeffectivecourse.Themorefreedomheallowedthemintheshort
term,
themoreforcefully
hecouldactagainst
theminthelong
run.