Computer Arts - UK (2020-05)

(Antfer) #1

MUSIC VIDEO AND ANIMATION
FOR U-PRAG
PAVEL FUKSA
instagram.com/fuksaworks


Czech graphic designer Pavel Fuksa
is behind the art direction of an eye-
catching new video for the Prague-
based band U-Prag. The video is based
on a series of anagrams, shuffling
around the letters in the song’s lyrics
to create a bunch of “eerie and bizarre”
phrases, as Pavel puts it. The anagrams
were illustrated by Barbora Idesová and
animated by Matouš Vyhnánek. The idea
was to give the song a “random, gif-like
presence,” says Pavel.
He adds, “It’s most probably the only
music video in the world featuring Yuri
Gagarin on a rhino, a woollen pot on fire,
satanic loam, a yogi with legumes and
an olive on the run chased by a police
helicopter.” The chunky, quirky lettering
used for the titles stands proud and
strange in bright pink and yellow, while
Barbora’s oddball character design and
bright colour palettes are the perfect foil
for the bizarre assault of phrases.


SHOWCASE
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