Financial Times Europe - 06.03.2020

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6 ★ FINANCIAL TIMES Friday6 March 2020


ARTS


Brio:
from left,
Hannah
Ducharme,
Jemma
Alexander
and Aimie
Atkinson
in ‘Pretty
Woman’
Helen Maybanks

S


he asks for $4,000; he offers
$2,000; they settle for $3,000.
“I would have stayed fortwo
thousand,” she says, impishly.
“I would have paid four,” he
shoots back. Cute, huh? Except that
what he is paying for is her presence by
his side and her body in his bed. But
that’s OK because they’ll do the former
in designer brands and the latter in his
penthouse suite.
Even in 1990, there was something
unsavoury aboutPretty Woman; in the
#MeToo era it feels positively creepy.
A sort ofPygmalion-meets-Cinderella
romcom, with platinum credit cards,
thefilmrecounts how Edward, a billion-
aire vulture capitalist, “rescues” Vivian,
an LA street walker, by scooping her up
and taking her shopping.
Even the radiant loveliness and star
quality of Julia Roberts couldn’t shake
off unease about that storyline. And in
its new incarnation asPretty Woman:
The Musical at the Piccadilly Theatre,(
London; written by Garry Marshall and
J.F. Lawton), all the bright-eyed brio of
the hard-working cast can’t overcome
its tawdry shallowness. Yes, she “res-
cues him right back”, helping him (in six
days) to find his soul, and yes, there is
empowerment: Vivian has integrity; she
also finally declares a level of independ-
ence — though to do what is never
defined. Her friend Kit (a lovely, sharp
performance from Rachael Wooding) is
inspired to become a police officer (this
plot leap needs a musical to itself).
There’s also a smidgen of back story:
Vivian has a song about how she ended
up on the streets. Edward learns that
money can’t make you happy. But even
withPygmalionin 1913 Bernard Shaw
got much further in interrogating the
initial premise. And right now you
surely can’t stage a piece about wealthy
men procuring women without tackling
the basic nastiness of that and the power
structures beneath it.
The musical, however, sticks closely
to the film,down to the costumes and
the quaint 1980s mobile phone. There’s
a new character: an MC called Happy
Man, played by the versatile Bob
Harms, who also pops up as the hotel
manager, and whose mischievous tango
numbers with the bellhop (Alex
Charles) are among the highlights of
Jerry Mitchell’s staging. The songs,

from Bryan Adams and Jim Vallance,
create a suitable rock vibe, best suited to
belters such as Vivian’s defiant “I Can’t
Go Back”.
Aimie Atkinson delivers thiswith
power and pathos, and brings coltish
energy andan appealing sincerity to the
part of Vivian, but she is limited by the
character’s flimsiness. Likewise Danny
Mac,as the weirdly cardboard Edward,
who lurches from ruthless businessman
to kittenish Romeo, rolling barefoot on
the ground as he quotes Shakespeare
sonnets. There might be a version of
PrettyWoman hat you could do now, butt
this isn’t it.AAEEE
We’re back with sex, money and
the tackier excesses of the 1980s in
Women Beware Women t the Sama
Wanamaker Playhouse, London. Direc-
tor Amy Hodge transplants Thomas
Middleton’s acid 17th-century tragedy
from a darklycorrupt Medici Florence
to a brittle 1980s setting and plays it as
pitch-black comedy.
Joanna Scotcher’s design is all smooth
marble, topped off with a gold elevator
(now where have we seen that before?)
and the costumes reek of expensive vul-
garity. Tara Fitzgerald’s husky-voiced
arch manipulator Livia struts about in a
sharp Chanel suit — a version of Iago in

spiked heels — as she pimps out the
virtuous young Bianca to the Duke and
dupes her own niece, Isabella, into an
incestuous relationship. Quite what
drives Livia is unclear, but Fitzgerald
hints that cold cynicism acts as a protec-
tive shield and a way of buying herself, a
middle-aged widow, a degree of power
in a patriarchal society.
The switch in tone works well up to a
point. Thestorytelling is clean and
bright and there is a queasy comedy to
the machinations of the plot. Here inno-
cence is a folly: a commodity to be
bought and sold. Relationships are
transactional and marriage is a trap.
Even love’s young dream swiftly turns
sour when Leantio decides to lock up his
new bride (an early dramatic example
of coercive control). Meanwhile, in a
nauseating scene, Isabella is paraded
like a trophy before her oafish husband-
to-be (played by Helen Cripps as a
boasting buffoon in a blazer).
The toe-curling comedy turns chill-
ing, however, when Bianca is tricked
into a room with the Duke, who then
locks the doors and assaults her — very
hard to watch at any time, but particu-
larly following the Epstein and Wein-
stein cases. Thalissa Teixeira is quite
brilliant, switching from bright-eyed
ease to a state of numb, withdrawn
shock, then to a cool, cynical pragma-
tism when she realises that, if she is
going to be someone’s locked-up toy, she
may as well make money from it.
But overall the production doesn’t
quite balance that mix of comedy and
horror, and the weight of what is at stake
getsmuffled as the action unfolds.The
gory finale comes over as grisly comedy,
rather than a hellish comeuppance for a
thoroughly corrupt society. AAEEA

‘PrettyWoman:TheMusical’toJanuary
021, 2 prettywomanthemusical.com
‘WomenBewareWomen’toApril
shakespearesglobe.com

Pretty creepy in the age of #MeToo


Above:
spectators view
a work by Tom
Wesselmann;
below,
installation by
Dan Graham,
both at Art
Basel 2019

Dealer sales were found to have
increased slightly during the year (2 per
cent), though this is a highly frag-
mented field and there is more margin
for error when compiling macro data for
the private market. In a blow to price
transparency, the already obscure art
market continues its move towards
increasing discretion: the report finds
that auction sales accounted for 42 per
cent and dealer sales for 58 per cent of
the market in 2019.
France proved a rare bright spark geo-
graphically, benefiting from the uncer-
tainty over the UK’s exit from the EU,
accounting for 7 per cent of the global
market’s value (up from 6 per cent in
2018). Here sales were up 7 per cent
during the year to $4.2bn, including a 16
per cent gain at auction.
There was relatively good news for the
middle market, defined as works valued
between $50,000 and $1m, which
performed “least poorly” at auction,

falling 9 per cent. The value of sales at
the high end (above $1m) fell 23 per
cent, and 12 per cent in the market
below $50,000. In the dealer segment —
for which about 1,100 gallerists
responded to McAndrew’s survey — the
best performing businesses were those
with a turnover of between $250,
and $500,000. These reported 2019
sales up 17 per cent, followed closely by
dealers at the highest end (annual turn-
over more than $30m), with a 16 per
cent improvement.
The worst hit were businesses in the
$500,000-$1m turnover range, where
sales fell 9 per cent year on year. Value
continues to shift upwards: the majority
(84 per cent) of private transactions
were made below $50,000 but these
represented just 27 per cent of value,
down 10 per cent from 2018.
The art market’s reliance on travel
and transport to events worldwide
may have fed into the environmental

T


he value of the global art
market shrank 5 per cent to
$64.1bn in 2019, its first fall
in three years, as trade ten-
sions and other economic
issues dragged the numbers down, even
before the impact of Covid-19. So finds
this year’s bellwether industry report
written by the economist Clare McAn-
drew and published by Art Basel and
UBS yesterday.
“People were already concerned
about the macro distractions, but the
coronavirus will have a wider financial
impact that will filter down to the art
market,” McAndrew says.
Sales in China, the third-largest mar-
ket for art and antiques fter the US anda
UK, and worth nearly one-fifth of the
global total, fell 10 per cent last year, the
biggest drop of the three dominant art
market centres. China — which the
report defines as Hong Kong, Macau
and Taiwan as well as the Mainland —
had already fallen 3 per cent in 2018.
Sales in the US, which accounted for 44
per cent of the market, fell 5 per cent as
buyers and sellers were put off by the
negative geopolitical environment. In
the UK, which had a 20 per cent share of
art sales in 2019, values dropped 9 per
cent, hurt by Brexit uncertainty.
“The mega-wealthy are doing better
than ever, but politics affects the mood
and the art being made. We don’t exist in
a glass bubble... These are challenging
times to sell luxury goods... People’s
minds are elsewhere,” says a top-level
dealer quoted in the report.
A raft of regulation globally and the
rise of national protectionism also sti-
fled trade, the report finds. Increased
red tape, including VAT reforms in
China and import tariffs in the US, pro-
duced “negative trickle-down effects on
investor and consumer confidence in
some industries” during the year.
The bulk of the art market’s fall came
from sales at auction: the report sepa-
rates these public sales from the private
dealer market. The number of high-
value works ($10m+) offered at auction
was down 35 per cent from 2018 and
contributed to a year-on-year fall in
value of 17 per cent. In China, auction
sales were down 16 per cent during the

year, dragged by lower prices in the
older fine art and decorative sectors of
the market. Globally, postwar and con-
temporary works (by artists born after
1910) again accounted for the majority
of auction sales, with a 53 per cent share
(50 per cent in 2018). Within this seg-
ment, works created in the past 20 years
accounted for 23 per cent of value, a
steep jump from 14 per cent in 2018.

Art market goes into reverse


narrative in 2019, but not to the extent
that behaviour will change in the near
future, the report finds. A survey of
1,300 high net worth individuals in
seven regions found that, “Despite their
greater reported concerns regarding
sustainability, wealthy millennial col-
lectors [aged 23-38] were most likely to
be planning to travel more.”
Of these millennials, who comprised
nearly half of the survey’s respondents
and who were found by UBS to be the
highest spenders in 2019, 80 per cent
planned to increase their travel in 2020.
Of the 9 per cent of collectors who were
committed to reducing their art-related
travel, only 9 per cent (ie 11 people) said
this was to reduce their carbon foot-
print; 27 per cent put the decision down
to rising costs and the “hassle of travel”.
Dealers, found to average four art fairs
per year in 2019, were also asked about

work-related travel. The average
number of flights per gallery was found
to be 12, comprising seven short-haul
flights (under six hours) and five long-
haul flights. Galleries with annual sales
of more than $10m raised the stakes,
averaging 23 flights a year. “Many deal-
ers viewed art fairs as their main reason
for travelling, and as long as [these] con-
tinued to be their focus for sales and new
collectors, they would continue to have
to travel to them,” McAndrew writes.
Circumstances may, however, force a
reduction in travel in 2020 as health
concerns trump environmental issues.
Covid-19 has already closed this month’s
planned Art Basel Hong Kong and Art
Dubai fairs, while mass events in all
industries around the world are having
to rethink. Despite the optimism
recorded in this year’s report, the art
market looks unlikely to reach its 2014
peak of $68.2bn any time soon.
“There’s a battery of news working
against international trade just now,”
McAndrew says. She adds: “On the plus
side, we saw how quickly the art market
bounced back in 2010 [after the most
recent financial crisis]. People soon tire
of not spending their money.”

artbasel.com/theartmarket

Queasy comedy: Gloria Onitiri in
‘Women Beware Women’

Industry report shows the


first fall in three years, even
before impact of Covid-19,

writes Melanie Gerlis


THEATRE


Sarah


Hemming


‘These are challenging


times to sell luxury


goods. People’s minds


are elsewhere’


MARCH 6 2020 Section:Features Time: 3/20205/ - 17:55 User:david.cheal Page Name:ARTS LON, Part,Page,Edition:EUR , 6, 1

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