Unit 10 • Public information
1 .1 Howtowritea leaflet
A This adviceis written andset out in the manner ofa leaflet.How to write a leaflet
Whatmakesagoodleaflet?
A good leafletis oneth atm a k e spe opl ewanttopickitlipa nd
r ead it.
Soitmustl ook good.
*TIT L EANDH EADIN GS-give yourle a fle taneye-catc h i ng titl e;
breakthetextintos ho r tsectionswithappropriate h eadings.
*TEXT-shortandlight;avoidv e ryheavy, co m p lexsen tencesa n d
long blocksofprose.
* LETTERING - h eadingsandtitles sho u ld he BI G an dattractive.
* LAYOUT- shou ld he vi su al.Lists can he pr esent edincol u m ns,
w ithitem seithernumbered or marked , ashere,witha n asterisk.Beforeyouwrite
Makesureyouknowwhoyo u ' rewriting th e le a fle t for, an dw h y.
Are yo u tr ying
* 10 sellth em something'!
* to persu ad eth emto do someth ing?
* towarnth e maboutsomet h ing?Makingnotesandwriting
I Writedown e ve ryth in gyouwantto include.
2 Grouptheseid ea s in tose c tions.
3 Give each s ec tio na heading;rej ect any idea sth atd on 'tlit.
4 D ecid eon theorder of the secti on s.
5 Thinkofa goodtitle(01'dothis at theend- butl eavespacel).
6 Write.
7 Checkandrevi se. I f yo u hav etime, rewrite.BThis is thetex t of an appeal byth e BritishcharityWar on Want,which
campaignsagainst worldpoverty.Copythetext,punctuatingit andadoptingthe
layout of a lea flet.
hu man rightsbegin wit h hr eak fastat atime whenth e worldcorrununi tvis
conside ring howto prom o teunive rsalhumanrightswaronwantis launch ing anew
campaigncalleda huma nrighttodevelop me nt war on wantbelieve sthatitis time
th at equalat tentionsho uld be gh"entosocia lcultu ralandeconomic rights alongside
chi} andpoliticalrigh tsuniversal human rights willneverexistw hileoneinthree of
th e world's childrenare malnourishedone in [our peopleworldwidear e without
adequatehomes lackofdecenthealthcaremean s c,"eryyea r 40 millionchildren
worldwide neverse e th eirfirst birthclav80%ofallsicknessandd iseaseisdueto
unsa fe wate randsanitationglo bally £1.5 million is spe nte,"eryminute ofc,"ery day
on armsand armies for more informationonwar 011 wantswork pleasecontactus at
War on Want, F e nn e rBrockway Hou se, 37-.39GreatCuildfordSt,
LondonSE 1OYU134 • Task types