On the cover

23 Heart of the industry

What to expect at the 2020

Professional Beauty GCC

exhibition on 17-18 February

2020

28 Award spotlight

We announce the 2020 award

finalists

30 Talking to...Haysam Eid

One-to-one with Eideal where

we talk extreme fitness and

2020 plans

Dec

Features

34 World Spa & Wellness

Agenda

The full-two day programme

for the 2020 spa convention is

revealed

41 Maria Dowling

Columnist Maria Dowling offers

her top ten January must-do’s

to help stay competitive in 2020

professionalbeauty.ae

7

Contents

Contents

Regulars

9 News

Openings, launches and the

rest of the news from the world

of beauty, hair and spa

19 Insider

Our exclusive monthly stats for

beauty salons, spas and hair

salons

25 Ask the experts

We talk waxing, client retention

and dermaplaning

38 Marketing tips

We explore the importance of

word of mouth when it comes

to being the best in business

Hairdressers Journal

43 Off collection

Experiment with light to

highlight dark and unusual

tones

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