32
lea
din
g (^) i
de
as Can you be a shaper of
great institutions?
Former Tata Group director R. Gopalakrishnan
says the best leaders focus on building both a better
business and a better world.
by Art Kleiner
A
s a business strategist and writer, R. Gopalakrishnan has devoted
his work to studying ethics, leadership, and human capital. He
began his 31-year-long career at Unilever’s massive, idealistic India
business, and then became a board director at the even more
massive and idealistic Tata Group, where he was head of Tata brand and strategy
for almost 18 years. Along the way, Gopal (as he prefers to be called) developed
the idea at the heart of his new book, Doodles on Leadership: Experiences Within
and Beyond Tata. He says that business professionals, as they proceed through
their career, rise through three levels of leadership: transactional, where
they deliver functional results;
corporate, where they coordinate
functions; and holistic, where they
engage fully, on behalf of the
business, in addressing broad-
based, long-range issues.
Recently, Gopal sat down
with strategy+business to talk about
his view of holistic leadership. To
him, the goal of a leader should
not just be to achieve results. It
should be to create and shape an
influential institution: a business
as significant to its community as
Tata has always been. Ph
oto
gra
ph^
cou
rte
sy^
of^ T
ata
Gr
oup
R. Gopalakrishnan