STRATEGI PEMASARAN 147
Management, 27(8), 1927–1948. doi:10.1108/ijchm- 07 - 2014 -
0353Ilyas, G.B. (2020). Reflective model of brand awareness on repurchase
intention and customer satisfaction. Journal of Asian Finance,
Economics and Business, 7 (9), 427-438, ISSN 2288-4637,
https://doi.org/10.13106/JAFEB.2020.VOL7.NO9.427
Irawan, H. (2011). Sepuluh Prinsip Kepuasan Pelanggan. PT Elex
Media Komputindo.
Ishaq, M. I., Bhutta, M. H., Hamayun, A. A., Danish, R. Q., &
Hussain, N. M. (2014). Role of Corporate Image, Product
Quality and Customer Value in Customer Loyalty : Intervening
Effect of Customer Satisfaction. Journal of Basic and Applied
Scientific Research, 4 (4), 89– 97.
Ismail, A. R., & Spinelli, G. (2012). Effects of Brand Love, Personality
and Image on Word of Mouth The CASE of Fashion Brands
Among Young Consumer. Journal of Fashion Marketing and
Management: An International Journal, 16 (4), 386–398.
https://doi.org/10.1108/13612021211265791
Istijanto. (2006). Riset Sumber Daya Manusia. PT. Gramedia
Pustaka Utama.
Izberk-Bilgin, E. and Nakata, C.C. (2016), A new look at faith-based
marketing: the global halal market , Business Horizons, Vol. 59
No. 3, pp. 285- 292
Jacobs, S., van der Merwe, D., Lombard, E., & Kruger, N. (2010).
Exploring Consumers’ Preferences With Regard to Department
and Specialist Food Stores. International Journal of Consumer
Studies, 34 (2), 169–178. https://doi.org/10.1111/j.1470-
6431.2009.00844.x
Jeaheng, Y., Al-Ansi, A., & Han, H. (2020). Impacts of Halal-
Friendly Services, Facilities, and Food and Beverages on Muslim
Travelers’ Perceptions of Service Quality Attributes, Perceived
Price, Satisfaction, Trust, and Loyalty. Journal of Hospitality
Marketing & Management, 29(7), 787 – 811.
https://doi.org/10.1080/19368623.2020.1715317