SN 3-2-2024

(J-Ad) #1
Page 2/The Sun and News, Saturday, March 2, 2024

Middleville DDA hosting Small Business Week


Greg Chandler
Staff Writer
Downtown businesses in
the village of Middleville are
looking for a spark to get
visitors to their shops.
Sixteen local businesses are
taking part in the Downtown
Development Authority’s
Small Business Week celebra-
tion, which began Feb. 28 and
will run through March 5.
Small Business Week
comes at a time where there’s
a typical lull for most small
businesses between the holi-
days and summer months,
Middleville DDA Director
Gretchen James said.
“It’s just to encourage the
community to get out and sup-
port their local businesses —
at least check them out, see the
new things that maybe they
haven’t seen,” James said.
The DDA has put in a fun
way to get area residents and
visitors alike to visit as many
shops as they can during the
week. Visitors can pick up a
punch card with a list of the
participating businesses
“Patrons can visit the busi-
nesses on the punch card,
receive their punch or stick-
er, and then at the end of the
week they have to turn in the
card s with it filled out as
much as they can, to one of
the participating businesses,”
James said.
A drawing will then take
place among all punch cards
that are turned in for a gift
basket containing merchan-
dise, gift cards and donations
from participating businesses
as well as event sponsors,

James said.
One of the participating
businesses in Small Business
Week is the Apothecary on
Main. Owner Ann Williams
says the event is a great way
for businesses to get know
more of their customers.
“We need more awareness
of downtown. The DDA is
amazing at trying to help small
businesses bring awareness,”
said Williams, who is also a
trustee on the Middleville
Village Council. “I think of
one of our biggest (challeng-
es), besides being small, being
off M-37 ... (people) just
drive past. They don’t even
know there’s a downtown dis-

trict down here.”
Williams says she loves
the collaborative nature of
the business community in
Middleville.
“We all work together to
encourage each other’s suc-
cess. I love that,” she said.
James expressed optimism
that business activity will
pick up downtown during the
week.
“Everyone’s doing okay,
and they’re just excited to
keep working and keep
growing and serving the
community,” she said.
Punch cards for Small
Business Week are available
at the following shops: Dearly

Bridal, My Sister’s Closet
Thrift, The Hive Mercantile,
Apothecary on Main,
Riverdog Tavern, Opus
Artisan Boutique, Kindred
Shop & Studio, Thornapple
Eyecare, Grimsby Hollow
Meadery, Pixel Perfect Video
Games, Thornapple Credit
Union, Studio 37 Salon,
White Oak Counseling and
Recovery (formerly
Hoxworth Counseling
Services), NTA Property
Management — Redhill Farm
and Highpoint Community
Bank. They can also be found
at sponsors Carveth Village,
RainMakers Carwash and
POUND Rockout Workout.

meeting Feb. 21, but took
no action on the request at
its regular meeting Monday.
“There was no motion
(made to approve an amend-
ment), so nothing has
changed, which means the
original agreement still
stands,” Board President
Marcy White wrote in an
email to the Sun and News
Tuesday.
The district and JTB had
reached original agreement
on the sale of the property
in September 2022, and the
agreement was amended in
May and December 2023,
according to district docu-
ments.
In its present form, the
agreement called for JTB to
buy the land from the
school district at a base cost
of $750,000, plus an addi-
tional $10,000 per home
over 30 homes that were to


be built on the site. JTB had
proposed a planned unit
development zoning desig-
nation for the property that
would have allowed for 42
single-family homes,

according to a letter from
the developer to the district.
But CCS Superintendent
Dirk Weeldreyer received a
request from JTB to change
the agreement in December
2023 after the developer
was presented with a condi-
tion from Caledonia

Township that either JTB or
the schools must pay for a
non-motorized path across
the school property in order
for the township to extend a
sewer line to serve the

property. JTB asked the
schools to strike from the
agreement the provision of
paying the district the extra
$10,000 per home if more
than 30 homes are built on
the site, basically reducing
the purchase price by
$120,000.

“The entitlement process
is capital intensive, and we
will spend dollars on per-
mits, review fees, engineer-
ing, soil borings and envi-
ronmental studies through-
out its duration,” JTB land
development manager
Howard Hehrer wrote in a
letter to Weeldreyer dated
Dec. 20. “It is important
that a reasonable path for-
ward be established before
we proceed with a submit-
tal.”
In addition to the bike
path, the developer would
pay for the extension of a
12-inch water main required
by the township along the
property’s 1,300 feet of
frontage along Patterson,
Hehrer wrote.
But board members
showed no interest in mak-
ing any changes to the
agreement, and Weeldreyer

said at the committee of the
whole meeting that he
didn’t feel “pushed” to
accept the change.
“A purchase agreement
was made, and financial
decisions were made based
on the idea that the south-
ern half of the property
was going to be able to
recoup costs for the dis-
trict,” Weeldreyer said at
the committee of the
whole meeting. “Land
around here isn’t going to
get cheaper. It’s not going
to lose value. So if this
particular agreement
doesn’t work out, I don’t
think the district is out
anything. A development
area right next door to a
school is always going to
be highly attractive to a
developer.”
“I feel for the developer,
the things that are being

thrown on them, but out
first and foremost responsi-
bility, in my opinion, is to
the district and to all of our
taxpayers, and therefore,
our students that are going
to benefit from the resourc-
es that we have,”
Weeldreyer added.
A final decision on
whether the purchase will
go through is expected by
this summer.
The Sun and News called
JTB Homes seeking com-
ment on the district’s deci-
sion to stand pat, and did
not receive a call back.
Construction on the new
60,000-square-foot Dutton
building got underway last
fall, made possible by voter
approval of a $61 million
bond issue in May 2023.
The school is scheduled to
be ready to open in time for
the 2025-26 school year.

DUTTON SCHOOL, continued from page 1



  • Wheel Alignments

  • Auto Glass Installation

  • Insurance Work Welcome

  • Visa & MasterCard Accepted


Over 40 years experience

Bruce’s Frame and Alignment


415 2nd • Middleville


795-


brucesframe.com


Full Service


Body Shop


Standing Timber
Buyer,
Tree Trimming
and Removal,
Land/Lot Clearing
Storm Clean Up

616-799-


Dalton Bekins
Owner

Fully
Licenced
& Insured

TROPHY RIDGE

TREE SERVICES LLC

Standing Timber

Buyer,

Tree Trimming

and Removal,

Land/Lot Clearing

Storm Clean Up

616-799-


Dalton Bekins


Owner

Fully


Licenced


& Insured


TROPHY RIDGE


TREE SERVICES LLC

Standing Timber
Buyer,
Tree Trimming
and Removal,
Land/Lot Clearing
Storm Clean Up

616-799-

Dalton Bekins
Owner

Fully
Licenced
& Insured

TROPHY RIDGE
TREE SERVICES LLC

Standing Timber
Buyer,
Tree Trimming
and Removal,
Land/Lot Clearing
Storm Clean Up

616-799-

Dalton Bekins
Owner

Fully
Licenced
& Insured

TROPHY RIDGE
TREE SERVICES LLC

TROPHY RIDGE
TREE SERVICES LLC

Land around here isn’t going to get cheaper.
It’s not going to lose value. So if this particular
agreement doesn’t work out, I don’t think the
district is out anything.”
— Dirk Weeldreyer,
Superintendent, Caledonia Community Schools

CORRECTION:


Earlier this month, the Sun and News reported on two
individuals who were voted on as new members of the
Middleville Downtown Development Authority. This
included Derek Dean, who we identified as the owner of
the Farm Bureau Insurance Agency in Middleville. This
is incorrect. Jason Parks is the owner of that agency, not
Dean. We apologize for the error.

Apothecary on Main is one of 16 local businesses participating in the
Middleville Downtown Development Authority’s Small Business Week event.
Middleville-based establishments like Grimsby (Courtesy photos)
Hollow Meadery look to drum up business during a
traditionally slow time through the DDA’s Small
Business Week event.

Free download pdf