Impact In the late 1990’s, life coaching was recog-
nized as its own unique popular discipline. Books,
magazines, and television shows began to discuss
and explore the impact of life coaching as a pop
cultural phenomenon. The discipline, its scope of
topical areas, and the number of individuals it
reached continued to grow in the early twenty-first
century.
Further Reading
Ellis, David B.Life Coaching: A New Career for Helping
Professionals. Rapid City, S.Dak.: Breakthrough
Enterprises, 1998.
Hudson, Frederic M.The Handbook of Coaching: A
Comprehensive Resource Guide for Managers, Execu-
tives, Consultants, and Human Resource Profes-
sionals.New York: Jossey-Bass, 1999.
Miedaner, Talane.Coach Yourself to Success: 101 Tips
from a Personal Coach for Reaching Your Goals at Work
and in Life. Chicago: Contemporary Books, 2000.
Richardson, Cheryl.Take Time for Your Life: A Personal
Coach’s Seven-Step Program for Creating the Life You
Want. New York: Broadway Books, 1998.
Katherine M. HelmSee also Feng shui; Psychology. Limbaugh, Rush
Identification Conservative radio talk-show host
Born January 12, 1951; Cape Girardeau, Missouri
The voice of conservatism in the 1990’s, Limbaugh
changed the course of talk radio for the foreseeable future.
Rush Limbaugh began taking courses at Southeast
Missouri State University in 1969. After one year, he
left college to pursue a career in radio. During the
1970’s, Limbaugh worked as a disc jockey at several
Top 40 radio stations in Pennsylvania and Kansas
City, Missouri. In 1979, he took a position as pro-
moter of the Kansas City Royals baseball team and516 Limbaugh, Rush The Nineties in America
House Speaker Newt Gingrich, right, gestures as conservative radio talk-show host Rush Limbaugh speaks on a phone during a taping
break on NBC’sMeet the Pressin November, 1995. Limbaugh helped transform talk radio into one of the most politically influential
forms of mass media.(AP/Wide World Photos)