NEW DIRECT FLIGHTS // BOUTIQUE BEDROOMS // HOT HOSTELS
Bolstered by Virgin’s direct lights from Heathrow, the
beachfront Israeli city is seeing an exciting bedroom boom
Is this the hottest city in the Med? Quite possibly, if the
crop of new hotels is anything to go by. The ‘non-stop
city’ has been living up to its moniker with an ever-
growing list of openings and extensions that means more
rooms than ever. Last year, trendy hotel THE LIGHTHOUSE
upped its room count to 160 and two openings — the
playful, retro-chic DAVE LEVINSKY and pod hotel WOM
ALLENBY — now ofer afordable options in a city that
doesn’t come cheap.
And the year ahead brings even more. Design-led
HÔTEL BOBO will open its doors on the leafy Rothschild
Boulevard, channelling a decadent mantra of ‘bohemian
bourgeois’. Two further big-name openings are SOHO
HOUSE (marking the brand’s irst opening in the Middle
East) and NOBU, which will feature 38 rooms, gardens,
a pool and a private rootop.
Perhaps the most interesting opening this March,
however, is SELINA. Founded by two Israelis, the
innovative hostel-meets-hotel already has a healthy
presence across Latin America, but this is the irst
outpost in the entrepreneurs’ home country. With an
emphasis on catering to the digital nomad community,
it’s just moments from the beach in the laid-back
neighbourhood of Neve Tzedek. If there’s anywhere that
captures the youthful spirit of Tel Aviv, it’s this.
And if a spot of winter sun is on the cards, new daily
VIRGIN ATLANTIC FLIGHTS from Heathrow mean those
sun-drenched sands, legendary nightlife and outstanding
food are now little closer than ever before. CM
visit.tel-aviv.gov.il
19 TEL AVIV
Selina, Tel Aviv
March 2020 87
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