The Economist 07Dec2019

(Greg DeLong) #1

ADVERTISEMENT


In 1841, tourism pioneer Thomas Cook e� ectively became the world’s
� rst recorded travel agent, after striking a deal with the Midland Railway
to carry a large group of people on a day trip. His eponymous company
would last 178 years, � nally folding in 2019.

KLM and Avianca were founded within weeks of each other
(in the Netherlands and Colombia, respectively), becoming
the world’s � rst commercial airlines—and instantly
rendering most physical travel barriers obsolete.

One of the biggest deals in the
history of hospitality created the
world’s largest hotel company.

Driven by millennials, bleisure (a
portmanteau of “business” and “leisure”)
involves bolting vacation days onto
corporate travel in order to enjoy personal
downtime while saving on expenses like
� ights and transfers.

Discover our travel guides, audio guides and more on momentstoinspire.1843magazine.com


In a precursor to modern business travel, entrepreneurs Robert
Fulton and Robert Livingston started the world’s � rst commercial
steamboat agency. The North River Steamboat ferried passengers
up and down the Hudson River, from New York City to the state
capital, Albany.

1807
World’s � rst steamboat agency opens

1841
Thomas Cook establishes the
world’s � rst travel agency

1919
First airlines take o�

2016
Marriott International
acquires Starwood

2019
Bleisure blooms

The process of industrialisation, beginning in Britain around 1760,
changed the face of international trade once again. Factories grew and
urban areas ballooned, but the biggest immediate impact was the rise
of the railways. Suddenly, long-distance travel was cheaper, easier and
faster than at any previous point in history.

176 0 –18 4 0
Industrial Revolution sees business
travel move full-steam ahead

An incredible 79% of travellers
completed � ight and hotel reservations
on their smartphones, making the mobile
web the travel industry’s single most
important space.

2 017
Mobile booking takes over

In the earliest times, all travel was, in fact, business travel. But as it has evolved from mules to Ubers, and from


hand-drawn maps to GPS, something else has changed, too.Instead of simply � nding a place to sleep,


modern business travellers are increasingly looking to stay in spaces that inspire. By creating thoughtful


spaces to enrich experiences and ignite imaginations, Marriott Hotels is leading the charge to provide


them with exactly that.Because if the history of business travel has told us anything, it’s that those who stay


ahead are those most likely to succeed.

Free download pdf