WORKING WORLD 3/2020 Business Spotlight 11
WORD
WATCHER
hustle porn
“Hustle” is a verb used to talk about someone
moving hurriedly. Add the word “porn” —
which is short for “pornography” — and you’ve
got something much more interesting. “Hustle
porn” is the glorification of the idea that only
those who push themselves to work 24/7 are
successful. On social media, hustle porn takes
the form of posts celebrating such a demand-
ing schedule. However, increasingly, people are
rejecting this idea and consider it bad for one’s
work and well-being.
cakeism
This term comes from the expression “you can’t
have your cake and eat it”. “Cakeism” has re-
cently appeared in news headlines to describe
the behaviour of a person or an organization
that believes they can have all the advantages
of something and none of the disadvantages.
The term has been used to describe certain pol-
iticians’ approach to Brexit. On being called a
“cakeist”, Boris Johnson, prime minister of the
UK, said: “My policy on cake is pro having it and
pro eating it.”
approach
[E(prEUtS]
, Herangehens-
weise; hier: Ein-
stellung
reject sth.
[ri(dZekt]
, etw. ablehnen
schedule
[(Sedju:l]
, Zeitplan;
hier: Tagesablauf
Growth and comfort
do not coexist
COMPARISON
The amount of
chocolate the average
Swiss person eats in
a year
KILOGRAMS
The amount of
chocolate the
average Chinese
person eats in
a year
KILOGRAMS
American
businesswoman
Ginni Rometty, 62
Source:
“Lindt & Sprüngli
Annual Report 2017”
(https://report.lindt-
spruengli.com/17/ar/en)