Contents

Cover
Title Page
Copyright

Note on Research, Translations, and Korean Names
Cast of Characters

Chapter 1: Galaxy Death Star

Chapter 2: Shadow of Empire

Chapter 3: Dynasty Ascendant

Chapter 4: March of the Samsung Men

Chapter 5: The Confucian and the Hippie

Chapter 6: The Fifth Horseman

Chapter 7: The Scion

Chapter 8: Glorious Chairman!

Chapter 9: Church of Samsung

Chapter 10: Go West, Young Heir

Chapter 11: Seoul Searching

Chapter 12: Design Revolution

Chapter 13: My Boss the Shit Kicker

Chapter 14: Sony Wars

Chapter 15: Bordeaux

Chapter 16: Unholy Alliance

Chapter 17: The Emperor Has No Clothes

Chapter 18: Guardians of the Galaxy

Chapter 19: Cult of Steve

Chapter 20: Coke Pepsi Redux

Chapter 21: The Next Big Thing

Chapter 22: Galaxy Trilogy