2020-03-26_The_Hollywood_Reporter

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THE HOLLYWOOD REPORTER 44 MARCH 26, 2020


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Real Estate

Style


Sheltering


in the Heart of


Los Angeles


Hollywood is discovering West Adams, one of L.A.’s oldest neighborhoods, where a 30-story tower
will bring sleek condos to the area’s historic Craftsmans and Victorians By Peter Kiefer

I


n Los Angeles, foodie
culture usually swims
upstream from real estate,
so when chef Travis Lett decided
earlier this year to sell his stake
in Venice restaurants Gjelina,
Gjusta and MTN to pursue a proj-
ect in West Adams, it felt like a
page had turned in the city’s his-
tory. The 2008 opening of Gjelina
helped reshape the beachside
community, and Lett’s departure
to reopen the Johnny’s Pastrami
on West Adams Boulevard has
warmed the hearts of locals while
leaving Venetians
feeling like yester-
day ’s news.
“We’re not going
to be Abbot Kinney
in a year or two —
that’s going to take
a while longer,”
says Claire Lissone,
founder of the Real
Estate Collective,
which focuses on West Adams,
the 1.5-square-mile neighbor-
hood in South L.A. that is home to
charming Craftsman bungalows,
Victorian mansions and Spanish
revival homes. Lissone estimates
that half her clients who are eye-
ing West Adams live in Venice
Beach or Brooklyn. “A lot of people
missed what ‘old’ Venice was

really like, and that’s why they’re
interested,” says Lissone.
When Lett’s new venture opens
later this year, it will join an
already robust scene for restau-
rants (see map) — none of which
are currently accepting anything
other than pickups or deliveries
because of the coronavirus ban.
The impending foodie destina-
tion will tie into a residential real
estate market that has exploded
over the past six years, in large
part thanks to the opening of the
Expo Line. The 15-mile light rail
system runs between Downtown

L.A. and Santa Monica and
demarks the southern border of
West Adams, making it easily
accessible to residents. The Expo
has spurred interest from young
homeowners who are priced out
of the Westside and eager to ditch
their cars, as well as from some
of the city’s biggest developers
who are looking to capitalize on
Mayor Eric Garcetti’s push for
transit-oriented development.
According to data from MLS, the
median home price in the area is
$770,000, a 10 percent increase
from the same period last year.

The entertainment industry
has a foothold in the area. The
studio Broadcast West has been
operating there for 10 years, and
NBA All Star turned producer
Baron Davis recently opened an
office. Reality producer Vincent
Rutherford and his wife, writer
Kristen Rutherford, live there,
as does actor DaJuan Johnson
(Bosch, Narcos). Brokers say they
have seen a surge in interest from
production companies that are
curious if it’s the right fit.
One of L.A.’s oldest neighbor-
hoods, West Adams is bordered
by Crenshaw, Pico, La Cienega and
Jefferson boulevards. During the
1940s, a section known as Sugar
Hill became home to affluent
black Angelenos, including Gone
With the Wind actress Hattie
McDaniel. In recent decades,
West Adams has been a satellite
neighborhood of USC. Much of
the architecture is protected by
several historic districts that have

Davis

Johnson

Top: A rendering of the 30-story apartment
tower at the 11-acre Cumulus District on
the corner of La Cienega and Jefferson
boulevards. Developer Carmel Partners
expects leasing to start in June (rents start at
$2,800), with a September move-in. Inset: A
rendering of Cumulus’ 1-acre central park.

FIRS
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LOOK
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1 234
WEST ADAMS

C R E N S HAW

C U LV E R
CITY

MIRACLE MILE KOR EATOWN

10 Freeway

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icent
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.
Jefferson Blvd.
Washington Blvd.
Obama Blvd.
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.
HOT RE S T OS
FOR TAKEOUT
1 B e e Ta q u e r i a
Seven-month-old spot
serving tacos (like slow-
braised lamb) and ceviches.
2 Delicious Pizza
Hip-hop-themed pizza shop
founded in 2015.
3 Mizlala West Adams
Popular Middle Eastern
restaurant founded by
chef Danny Elmaleh.
4 Alta Adams
California soul food restaurant
founded by chef Keith Corbin.
5 Mel’s Fish Shack
Hole-in-the-wall for fried
snapper and catfish, plus
fresh fish by the pound.
5
10sty_realestate_L [P]{Print}_53633426.indd 44 3/24/20 12:35 PM

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