Real Communication An Introduction

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n elementary school report cards, “Listens well” and “Follows directions”
are high praise for young children (Edwards & Edwards, 2009). But
somewhere in the years that follow, we stop thinking about listening as a crucial
skill. “I listen well” probably isn’t a line on your résumé, like being able to speak
German or design an app. Yet professors, employers, and medical professionals
often define effective listening as a crucial skill. In fact, listening pioneer Ralph
Nichols claimed that listening helps us achieve our most basic human need: to
understand and be understood (Nichols, 2006).
In this chapter, we examine the nature of listening—how we hear, process,
come to understand, and then respond to others’ communication. We learn why
listening is so important and why we so often fail to listen effectively. And we
describe tools and techniques you can use every day to become a more effective
and competent listener.

How We Listen


How many times have you realized you weren’t really listening to the music on
your iPod? You know you heard the music, and you may have sung along, but
minutes later, you realize you must have been thinking about something else
because you can’t recall what you heard.
Hearing and listening are not the same thing. Hearing is the physiological
process of perceiving sound, the process through which sound waves are picked
up by the ears and transmitted to the brain. Unless there is a physical reason why
hearing does not take place, it is an involuntary process—you can’t turn it on or
off. But you can, to some degree, decide what sounds you’re going to notice. This
is where listening comes in.
Listening is a multidimensional process of recognizing, understanding,
accurately interpreting, and responding effectively to the messages you hear. It is
much more than just hearing words or being able to recall information (Bodie,
Worthing, Imhof, & Cooper, 2008; Janusik, 2005). Listening involves process-
ing what others say and do, paying attention, understanding (Thomas & Levine,
1994), and then creating messages that respond to the speaker and are directed
toward achieving goals (Bodie et al., 2012; Janusik, 2005; Wiemann, Takai, Ota,
& Wiemann, 1997). In the next section, we examine how this crucial process
works.

The Listening Process


The listening process occurs so quickly that we may think of it as automatic,
but in fact, listening involves a complex web of skills. It has three very specific
components. First, we must have the motivation to pay attention to messages—
known as the affective component of listening. The cognitive component of listen-
ing involves selecting a specific message to pay attention to, focusing on it, and
understanding it. Finally, the behavioral component involves responding verbally
and nonverbally to let others know we have remembered and understood what
they said (Bodie, 2012; Halone, Cunconan, Coakley, & Wolvin, 1998). We can
develop and improve our listening skills by focusing on these three components.

After you have finished
reading this chapter,
you will be able to

Outline the listening
process and styles of
listening
List the advantages of
listening well
Identify challenges to
good listening and their
remedies
Identify ethical factors in
the listening process
Describe how contexts
affect listening

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chapter
outcomes
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