Kelsea Ballerini photographed by
Meredith Jenks on Feb. 13 at Mister
Paradise in New York.Oscar de la Renta gown, Jimmy Choo
shoes, Melinda Maria earrings.FEB. 29, 2020 • VOLUME 132^ NO. 5
Contents
BILLBOARD LATIN FEST+
From April 20 to 23 at The Venetian in Las Vegas,
Billboard will host the first-of-its-kind, weeklong
event dedicated to Latin music, culture and
entertainment, culminating with the Billboard Latin
Music Awards on April 23. Stars both emerging
and established — including Rosalía, Ozuna,
Cazzu and Sech — will speak over the course
of the programming. Go to billboardevents.com
for tickets and more information.BILLBOARD MUSIC WEEK
Stick around in Las Vegas April 27-29 for
Billboard’s 2020 Music Week, a summit
featuring dynamic conversations, music
performances, lifestyle experiences from
global brands and engaging experiential
activations — all leading up to the
Billboard Music Awards on April 29.
Check billboardevents.com for updates
and speaker announcements.BILLBOARD HOT 100
3
Billie Eilish charts the latest James
Bond theme song, “No Time to Die.”THE MARKET
15
It’s easier than ever for artists
to break online. Things get
complicated for the “friendagers”
who face a daunting industry —
without a rulebook.18
What is the global value of a music
copyright today? We consolidate
the latest available data to find out.THE SCENE
26
BRIT Awards 2020, Premio
Lo NuestroTHE SOUND
31
How the use of sound bowls turned
Jhené Aiko’s new album into one
“free-flowing jam session.”36
With 17 upcoming North American
shows, Monsta X expands upon
K-pop’s U.S. touring blueprint by
looking beyond the major markets.MY BILLBOARD
MOMENT
72
Shelly Peiken recalls scoring
the first Billboard Hot 100 No.
of the 21st century thanks to her
co-writing credit on Christina
Aguilera’s “What a Girl Wants.”BALVIN: ADRIÁN MONROY/MEDIOS Y MEDIA/GETTY IMAGES. CAZZU: ALEXANDER TAMARGO/GETTY IMAGES. ROSALÍA: EMMA MCINTYRE/GETTY IMAGES. OZUNA: SCOTT ROTH/INVISION/AP/SHUTTERSTOCK.8 BILLBOARD • FEBRUARY 29, 2020