Wake Up and Smell the Profit - 52 Guaranteed Ways to Make More Money in Your Coffee Business

(Wang) #1

And finally...


So there they are. 52 ways to make more money out of your coffee
business with one more thrown in for good measure. As we said at
the start, our purpose was not to create an exhaustive manual or a
dry textbook for running your business.


We have deliberately used a light-hearted approach, but please
don’t confuse this tone with frivilous content. The “52 ways”
concept is deliberately structured to allow you to take small actions
every week.


There is, hopefully, no need to redesign your business from scratch,
so why not take the top five tips that resonated most with you and
apply them over the next five weeks. Take simple actions that
shouldn’t put your business under too much strain. Then measure
the results and maybe tweak a few things. And then apply another
five.


The important thing is to
do something. The secret
is not in the knowing but
in the doing. Don’t just
read the book and nod
knowledgably and then simply go straight back to your normal
working pattern. Nothing will change unless you make it change.


And don’t forget, if you need help then please get in touch.


Wake up to action ...
“To know and not to do is not yet to
know.”
The 14th Dalai Lama

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