The Real Estate Agent\'s Guide to FSBOs - Make Big Money Prospecting For Sale By Owner Properties

(Tina Meador) #1
you coordinated the colors of your kitchen. It
really keeps your eyes moving.” Be as unique and
creative as you can be. Try to avoid boring com-
pliments like, “This house is really nice,” or “I
like your furniture.” Compliments can go a long
way if you can say them like you mean them.
4.Ask questions of concern.If you have any con-
cerns about the home, bring them up to the seller.
For example, if you stumble on a room that can
use some painting, ask the seller whether they
plan on painting it. You can say it like this: “A
fresh coat of paint would certainly make this
room look sharp. Do you plan on painting it?”
Addressing these questions shows that you are
looking out for the seller’s interest.
5.Point out the good selling features.Look for valu-
able selling features in the home. You will use
these to highlight the home. These can also be
used for building rapport. Sellers love to hear
about the positive amenities. Point out the posi-
tive features to get on a good footing with the
seller prior to the listing presentation.

The Presentation Setting


When the time comes to sit down and give your presen-
tation, remember that where you sit and how you act are
critical to your presentation.


The Real Estate Agent’s Guide to FSBOs
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