IntroductionLastly, for all you brokers out there, this is an excellent
book to give to all of your agents in order to build the of-
fice inventory and increase your company’s potential. Help
your office’s positive image by letting your agents explore
new avenues that will give them an edge.
Main Points
It often happens that too much information can make
someone miss the main points. In order to keep you fo-
cused on the main points, when you’ve finished reading
this book, brush up on the following chapters:
Chapter 3: FSBO Prospecting Plan
Chapter 5: The FSBO System
Chapter 6: FSBO Sales Techniques
Chapter 7: Special Telephone Techniques
Chapter 8: The FSBO Listing PresentationThe topics covered in these chapters are the backbone to
making FSBOs an income gusher, but you need to know the
whole picture before focusing on those specific points. So
read up.