CHAPTER 3
FSBO Prospecting Plan
Men who are resolved to find a way for themselves
will always find opportunities enough; and if they do
not find them, they will make them.
—Samuel Smiles
FSBO Fact
Ninety percent of homebuyers used a real estate
agent in their search for a home, while 77 percent of
homebuyers purchased their home through a real es-
tate agent or broker, according to the NAR study.
SOURCE: National Association of Realtors®,
Profile of Home Buyers and Sellers,2005.
Seeing a For-Sale-By-Owner yard sign should evoke the
same feelings you would get from seeing a blank check
with your name on it. The potential with FSBOs is endless.
And the good part is that FSBOs will always be there for