EDITOR’S NOTES JUNE 2020
Volume 016YouTuber is published monthly by Videomaker, Inc., 645 Mangrove Avenue, Chico, CA 95926. ©2018 Videomaker, Inc. All rights reserved. Reproduction of this publication
in whole or in part without written consent of the publisher is prohibited. The YouTuber name is a pending trademark, property of Videomaker, Inc. Editorial solicitations wel-
comed; publisher assumes no responsibility for return of unsolicited material. Editorial-related photos and artwork received unsolicited become property of Videomaker Inc.
Videomaker Inc. makes no representation or warranty, express or implied, with respect to the completeness, accuracy or utility of these materials or any information or opinion
contained herein. Any use or reliance on the information or opinion is at the risk of the user, and Videomaker Inc. shall not be liable for any damage or injury incurred by
any person arising out of the completeness, accuracy or utility of any information or opinion contained in these materials. These materials are not to be construed as an
endorsement of any product or company, nor as the adoption or promulgation of any guidelines, standards or recommendations.THE NEW CULTURE OF LIVE
VIDEO IS HERE TO STAYTo those of us who live on the inter-
net, live streaming video is nothing
new. Yet for the majority of society —
certainly for traditional institutions
like churches, schools and businesses
— live video hasn’t been a communi-
cation tool they’ve had to rely on. The
COVID-19 pandemic changed that.
Since the pandemic began, orga-
nizations across the globe have been
forced to embrace live video. Educa-
tional institutions have been forced
by the public to continue educating a
student body forced to stay at home.
Meanwhile, churches, who rely on the
tithes of their parishioners, have been
using live video in place of in-person
weekly services.
When the pandemic subsides and
things begin to go back to normal, the
culture of live video will be here to stay.
A citizenry that can continue to com-
municate effectively during a pandem-
ic is more resilient than one that goes
dark. Organizations are learning that
effective use of live video is enough to
keep them afloat if they’re unable to
see people face to face.
It’s possible that as students go
back to school, workers go back to the
office and houses of worship open
their doors, some will stop streaming.
However, even without a pandemic,
live video can add value to many orga-
nizations. For example, small churches
are learning that they can reach farOn the Cover:
Neebs GamingPRESENTED BYmore people with live video than they
can in person.
As the barrier to entry lowers, live
video will only continue to invade
our lives. Churches and schools
without live video capabilities will
struggle to compete.
Conducting an effective livestream
has been dead simple for a few years,
but now even conducting a sophisti-
cated stream is attainable for any or-
ganization willing to put in the effort.
Currently, the major technical
hurdle for live streamers is the ability
to switch between multiple video
sources in real-time. While doing so is
far easier and cheaper than it was 10
years ago, the process is still relatively
complex. But that’s changing rapidly.
Within a few years, the grandmas
and crazy uncles of Facebook will
be able to set up a couple of smart-
phones and conduct a multi-camera
livestream relatively easily.
Just as recorded video became a
ubiquitous communications me-
dium after the turn of the century, so
will live video after the pandemic..
Mike Wilhelm
Editor in Chiefpublisher/editor
associate publisher
editor in chief
managing editor
web developer
multimedia editor
art director/photographerdirector of sales
telephone (530) 891-
audience development
coordinatordirector of finance
accounting manager
fulfillment assistant
Matthew York
Patrice York
Mike Wilhelm
Nicole LaJeunesse
Katherine Rosal
Chris Monlux
Susan SchmiererTerra YorkJessica Rowe
Stephen Awe
Kelli Malinowski
Natasha Garcia