2019-04-01_Official_Xbox_Magazine

(singke) #1
The
name
game

consoles, X-Cloud, coming to PC in
much bigger way this year, doing some
things that we’ve been talking about
for a while on PC this year. This is a
year where it’s not strategery [sic], it’s
roll up our sleeves and show.”

Big spender
Spencer also spent the time
explaining the strategy behind those
studio acquisitions. “The real goal for
the studios, for me, is to get a large

enough studio base where we can
delight and surprise ourselves and our
fans with games,” says Spencer. “And
it’s on a regular cadence, so we’re
not always pinched to say, ‘Okay, well,
what can we announce?’ Now we can
say, ‘What do we have to announce,
and which of these things do we
actually want to announce and what
do we want to let sit and percolate a
little longer?’ This puts Microsoft in a
really great position, one in which the
company hasn’t been for a long time,”
admits Spencer.

There’s already plenty of
speculation floating around given that
Microsoft has been pretty vocal about
the fact it is developing a successor,
or even successors, to the Xbox
One, which is currently codenamed
‘Scarlett’. Will it take this opportunity
to formally announce the new
console(s)? Then there’s Halo Infinite,
which was only teased at during last
year’s E3. Will we get to see more of
what 343 Industries is cooking up
in the near future? And these are
just the things that we already know
exist. There’s bound to be some big
announcements of games coming
out of the roster of new studios.
Whatever it is that it’s hiding up its
sleeves, we’re sure to be in for an
exciting show from Microsoft. We don’t
normally like to wish the year away,
especially so early on, but E3 can’t
come soon enough. Q

Go big or


go home


With a solid foundation of studios, Microsoft


will be firing all cylinders at this year’s E


IT’S
SHOW
TIME

This year is
shaping up to
be something
special for Xbox.
Chatting to Larry
Hryb recently on
his Major Nelson
podcast, Microsoft’s very own Phil
Spencer went into some of the details
of his intentions with Xbox for this
year’s E3 and beyond.
“This is gonna be a fun E3 for
us,’ enthuses Spencer. “There was
obviously some news back in the fall,
and we had a discussion about should
we go big, should we save some
money? And decided, ‘No, we’re going
to do our thing and we’re going to
go and be as big at E3 as we’ve ever
been.’ And I love that opportunity.”
The ‘news’ being that Sony has
chosen not to attend this year’s E3,
which Microsoft has seen as a great
opportunity to take centre stage.
The timing couldn’t be better. Phil
Spencer and his team have been hard
at work for the past five years to put
Xbox at the forefront of providing the
best games available. The final part
of that strategy, it seems, was the
series of studio acquisitions that saw
first-party support increase to 13
studios. While the announcements of
the purchases didn’t reveal any new
games, the developers are now better
positioned to show the fruits of their
labour. “Now we’re in execution mode,”
Spencer explains. “I look at 2019
and where we’re going with future


On the latest episode
of Inside Xbox it was
revealed Microsoft
Studios has been
renamed ‘Xbox Game
Studios’. Matt Booty,
head of Xbox Game
Studios, sat down
with Larry Hryb to
explain the name
change. “The Xbox
brand has really come
to mean more than
just ‘console’,” says
Booty. “I think Xbox
really means playing
games with the
people you want to
play with on the
device you want to
play on, whether it’s
PC or mobile.”

INSIDER MICROSOFT’S E3 2019


“The developers


are now better


positioned to


show the fruits


of their labour”


ABOVE Phil
Spencer is
teasing a
massive E3 2019
for Xbox.
RIGHT It’s pretty
likely we’ll see
more of Halo
Infinite at the
show in June.

EXCITED? HORRIFIED? LET THE WORLD KNOW AT WWW.FACEBOOK.COM/OXMUK


018 THE OFFICIAL XBOX MAGAZINE

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