PC Magazine - USA (2020-07)

(Antfer) #1

If you’re thinking of creating a course on Udemy, be sure to take advantage of
this insight beforehand. Udemy also makes available a list of topics that are in
demand for the current quarter. These are valuable resources.


How much instructors earn from Udemy depends on how many people bought
or watched their courses, plus how they found out about the course. The math
isn’t complex, but multiple factors are involved.


First, if a learner comes to the course with a referral code from the instructor,
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lands on the course page by any other means and decides to buy the course
without a referral code, the instructor gets 50 percent of the sale. Third, if the
learner is on the Udemy mobile app and pays through Google Play Store or
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starting amount from which the instructor takes a cut. And fourth, if the learner
comes by way of a paid user acquisition channel sale, the instructor gets
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your courses the subscriber watched, and that number becomes a percent of the
total number of minutes watched. You earn that percent from a pool that
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for the month.


EXCELLENT CONTENT BUT NEEDS A SUBSCRIPTION PLAN


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individuals at a price near Skillshare’s $99 per year. For instructors, Udemy has
wonderful resources. If you’re looking to teach a class, the data and insights are
invaluable in helping you shape something that will be a hit.


JILL DUFFY


PC MAGAZINE DIGITAL EDITION (^) I SUBSCRIBE (^) I JULY 2020

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