40 August 2020 whatcar.com
FINANCE
FIGHTS
BACK
Cash has historically been the best way to get a good deal on
a new car, but our research reveals that in some cases you
could be more than £10,000 better off buying on nance
Claire Evans
I REMEMBER MY father walking into our local
Ford showroom in the 1980s with a briefcase
full of cash and leaving as the proud owner of a
new, metallic bronze 3.0-litre Capri. Car buying
has changed a lot since then, though. Personal
contract purchase (PCP) finance has become
the most popular way to buy a new car; 75%
of new cars were bought using it last year.
With a PCP deal, part of the car’s price is
deferred until the end of the deal, and buyers
have three choices when payments end: make a
large ‘balloon’ payment to own the car outright,
use any equity left in the car as a deposit on
a new car, or simply hand the car back to the
dealer and walk away.
Buying on a PCP deal lets you buy a more
expensive car than traditional forms of finance,
such as hire purchase, because it offers lower
monthly payments. And in some cases there’s
an even more compelling reason to choose
this type of finance. Thanks to manufacturer-
backed incentives, such as dealer deposit
contributions and zero per cent finance, it
can be cheaper than buying with cash – even
when you take into account the final ‘balloon’
payment at the end of a PCP deal.
’Of the cars scrutinised,
14% cost less overall on
PCP than if theywere
bought with cash’
“Buying on finance works out cheaper when
the car maker’s deposit contribution is greater
than the maximum discount offered for a
cash purchase – as indicated by our Target
Price saving – and the finance interest rate is
either zero or low enough not to cancel out that
saving,” explains Pat Hoy, head of our Target
Price mystery shopping team.
“There are two reasons why some cars are
cheaper on finance. First, it’s a good way for car
makers to offer a discount without making it
blatantly obvious that they’re working to boost
sales of a given model. Second, car makers like
to get people to buy using one of their PCP
deals because they can look forward to repeat
business when finance agreements end.
“Consumers should work out the total
amount payable for a car, both as a cash deal
and on finance, and compare the two before
buying to ensure they pay the lowest price.”
To help with your new car research, we’ve
looked at all the incentives currently offered
on new cars by manufacturers, to pinpoint the
models for which finance is the best option.
Although 83% of nearly 6000 cars
scrutinised by our Target Price experts were
cheaper to buy using cash, 14% of them cost
less if you took out a finance package instead.
And while some of the savings are only a few
hundred pounds, others are up to £10,000.
Only cars that have scored at least three stars
in What Car?’s rigorous road tests are included
in our round-up. All savings are based on a
four-year PCP deal with a 15% deposit and a
limit of 10,000 miles per year.
If you do opt to buy on finance, it’s worth
checking the small print to make sure you can
pay it off early without incurring penalties that
could outweigh your saving.
It’s worth paying for at least £100 of the
car on a credit card, because credit card use
gives you protection under Section 75 of the
Consumer Credit Act 1974. If there’s a problem,
this law will cover the cost up to £30,000.
Choosing a hire purchase or PCP deal gives
you added protection if the car develops a
fault, because the finance provider and car
manufacturer are jointly liable to fix it and
refund your payments where appropriate.
DEALS