The New York Times - USA (2020-07-22)

(Antfer) #1

B4 N THE NEW YORK TIMES BUSINESSWEDNESDAY, JULY 22, 2020


VIRUS FALLOUT | SOCIAL MEDIA | WORKPLACE

A new public service announce-
ment makes a point that federal
leaders have largely overlooked:
Asian-Americans are facing a
surge of harassment linked to
fears about the coronavirus pan-
demic.
The spot, which debuted on
Tuesday, includes testimonials
from a firefighter, a nurse, a
driver, an artist, the celebrity chef
Melissa King and others, who de-
scribe being told to “go back to
China” or having people spit in
their direction.
The somber ad, produced by the
nonprofit Advertising Council
with help from the Emmy-win-
ning writer Alan Yang, ends with a
request: “Fight the virus. Fight
the bias.”
Anxiety about the novel respi-
ratory virus, which was first de-
tected in Wuhan, China, has fueled
xenophobia and bigotry toward
people of Asian descent. A coali-
tion of civil rights groups recorded
more than 2,100 incidents in 15
weeks; the New York City Com-
mission on Human Rights re-
cently described a “sharp in-
crease in instances of hostility and
harassment.” A list of recent cases
compiled by the Anti-Defamation
League chronicles “surging re-
ports of xenophobic and racist in-
cidents,” including Asian-owned
stores defaced with racist graffiti,
video chats disrupted by anti-
Asian comments and people being
beaten or denied entry to busi-
nesses.
President Trump has repeat-
edly described the coronavirus as
the “Chinese virus” and, in recent


weeks, as “kung flu,” despite say-
ing publicly that it is “very impor-
tant that we totally protect our
Asian-American community in
the United States” and that the
pandemic is “not their fault in any
way.” Inflammatory statements
from leaders can exacerbate rac-
ist behavior, according to re-
searchers and civil rights leaders.
The fight against pandemic-re-
lated harassment of Asian-Ameri-
cans has largely fallen to civil
rights groups, marketing agen-
cies, social media accounts and
nonprofit organizations, which
have promoted hashtags like
#IAmNotCovid19, #Rac-
ismIsAVirus, #HealthNotHate
and #MakeNoiseToday.
Asiancy, an affinity group of the
Wieden + Kennedy Portland ad
agency, posted a video in May

about the repercussions of recent
anti-Asian discrimination. The
marketing firm IW Group re-
cruited actors, musicians, design-
ers and influencers to participate
in the #WashTheHate campaign.
The Ad Council, which also in-
troduced a face mask initiative
with Gov. Andrew M. Cuomo of
New York this month, will roll out
the new anti-harassment cam-
paign online and on television.
The issue of racism toward
Asians hit “very close to home,”
said Mr. Yang, who is known for

popular shows like “Parks and
Recreation” and “Master of
None.” He had just finished direct-
ing and publicizing “Tigertail,” a
family drama made for Netflix
featuring a nearly all-Asian and
Asian-American cast.
One of the lead “Tigertail” ac-
tors, Tzi Ma, was at a Whole Foods
store in Pasadena, Calif., early in
the outbreak when a man ap-
proached in a car and told Mr. Ma
that he “should be quarantined,”
Mr. Yang said. Later, during an in-
terview with Mr. Yang on Insta-
gram Live, viewers left comments
saying he and the interviewer, an
Asian man, were the same person.
“This wasn’t an abstract idea to
me, something theoretical,” Mr.
Yang said. “I knew people this was
happening to.” He described the
production process as “an emo-
tionally fraught time,” when he
toggled between overseeing the
shoot over Zoom and attending
Black Lives Matter protests.
The result, Mr. Yang said, is a
rare example of a nationwide mar-
keting effort focused on Asian is-
sues, represented by Asian-Amer-
icans from a wide range of back-
grounds.
“It’s very meaningful to me,” he

said. “I never saw this growing
up.”
In a Pew Research Center sur-
vey, 58 percent of English-speak-
ing Asian-American adults said
expressions of racist or insensi-
tive views about Asians had be-
come more common since the
pandemic began. More than 30
percent said they had encoun-
tered slurs or racist jokes in recent
months, and 26 percent said they
feared being threatened or physi-
cally attacked because of their
race — a higher percentage than
for Black, white and Hispanic
adults.
But many Americans, including
several non-Asian members of the
production team working on the
Ad Council’s campaign, have been
unaware of pandemic-related rac-
ism, Mr. Yang said.
Steven Moy, the chief executive
of the Barbarian ad agency, said
campaigns like this one were “a
good starting point.”
“I don’t know if this is enough,
or how effective it will be, but let’s
do baby steps and create aware-
ness,” he said. “I have not seen
enough of this — we should do
more.”

With Ads and Hashtags,


Fighting Anti-Asian Hatred


A public service announcement from the Advertising Council and Alan Yang.

THE AD COUNCIL

By TIFFANY HSU

Over 2,000 incidents


and little action from


Washington.


Jide Zeitlin, the chief executive of
Tapestry and one of only four
Black chief executives in the For-
tune 500, resigned on Tuesday
and later said the unexpected
move, less than a year into his ten-
ure, was related to a past relation-
ship. The company’s board had
been made aware of a misconduct
allegation involving Mr. Zeitlin
and hired a law firm to investi-
gate, according to a person famil-
iar with the situation who spoke
on the condition of anonymity.
After Tapestry, which owns the
Coach and Kate Spade fashion
brands, announced that Mr.
Zeitlin was stepping down for
“personal reasons,” he released a
statement saying the exit was tied
to a past relationship with a wom-
an. In a letter posted to LinkedIn
on Tuesday afternoon, Mr. Zeitlin
elaborated, saying the relation-
ship started and ended 13 years
ago and had nothing to do with his
role at Tapestry.
“I did not use power, wealth or
position to further that relation-
ship,” he said. He said it was a mis-
take in his personal life that he had
dealt with at the time.
In the LinkedIn post, Mr. Zeitlin
said the relationship was “with a
woman I had met while pursuing
my interest in photography.” Mr.
Zeitlin, who spent two decades at
Goldman Sachs, said he some-
times used a pseudonym based on
his middle name, James, when
photographing strangers in order
to protect his privacy as he rose
“through the ranks as a rare Black
banker.”
The executive said that the rela-
tionship had recently become an
issue because William D. Cohan, a
journalist who has written for
publications including Vanity Fair
and The New York Times, was
asking questions about it while
working on an article about Mr.
Zeitlin. Mr. Cohan acknowledged
in a statement that he had been
working on a story about Mr.
Zeitlin and Tapestry with Pro-
Publica.
“I reached the conclusion this
past weekend that this distraction
will not allow me to meet my re-
sponsibilities as C.E.O.,” Mr.
Zeitlin wrote.
Tapestry hired the law firm
Fried, Frank, Harris, Shriver & Ja-
cobson to investigate Mr. Zeitlin’s
conduct, the person familiar with
the matter said.
Tapestry, which is based in New
York, said that Joanne Crevois-
erat, its chief financial officer,
would serve as interim chief exec-

utive and that it had started a
search for a permanent replace-
ment. In March, Tapestry had said
Mr. Zeitlin would remain at the
helm for at least three more years.
Mr. Zeitlin’s departure comes as
the retail industry grapples with
the fallout from the coronavirus
pandemic. Tapestry, like other re-
tailers, has been forced to close
stores and adjust operations in
China and the United States as the
virus continues to spread.
The company, which also owns
Stuart Weitzman, is a giant with
about $6 billion in annual sales,
but its shares have dropped by
roughly 50 percent this year. It
next reports earnings on Aug. 13.
Mr. Zeitlin, who is married, be-
came the Tapestry chief in Sep-
tember; he had been the compa-
ny’s chairman since 2014 and was
a board member before that. As

part of his exit, he also resigned
from the board.
Mr. Zeitlin was previously a pri-
vate investor overseeing the Keffi
Group, an investment office.
Born in Nigeria and adopted by
an American family as a child, he
attracted praise and attention last
month for a staff letter, later pub-
lished on LinkedIn, about civil
rights and the Black Lives Matter
movement. He went on to discuss
the protests and the importance of
antiracism and diversity in corpo-
rate America on shows like “Good
Morning America” and “Face the
Nation.”
In its announcement on Tues-
day, Tapestry praised Mr. Zeitlin
for his leadership, including his
work during “these unprecedent-
ed times” and his “key role in driv-
ing the development of Tapestry’s
strategic growth agenda.”

Jide Zeitlin, who led Tapestry.

LOREN MATTHEW/ASSOCIATED PRESS

Tapestry’s C.E.O. Resigns


After Misconduct Allegation


By SAPNA MAHESHWARI

meant the key did not change de-
pending on the message being
sent or on the user sending it.
The key was also far from ran-
dom: It was “1234567890123456.”
With such weak encryption,
monitoring all of the app’s com-
munications with the server
would be possible simply, for in-
stance, by being on the same un-
protected Wi-Fi network as some-
one else using the app.
The Times examined the app’s
code and confirmed Mr. Rechten-

stein’s findings. After The Times
approached the South Korean au-
thorities about the security flaws
last month, officials said they had
put a priority on deploying the app
quickly “to save lives.”
Mr. Jung, the Interior Ministry
official, said his team had devel-
oped the app with Winitech, a soft-
ware maintenance and repair
company in Daegu, a South Kore-
an city that became a center of the
outbreak in February.
Winitech’s senior managing di-
rector, Hong Seong-bok, said that
when the company first devel-
oped the app, it expected that only
a small number of South Koreans
would ever use the software.
“We had never thought that it
would be used by so many people,
becoming a must-install app for
all arrivals at the airport,” Mr.
Hong said.
Mr. Jung said that while the
group had worked around the
clock to develop the app and train
officials on how to use it, they

lapses only after the engineer,
Frédéric Rechtenstein, and The
Times notified them.
“We were really in a hurry to
make and deploy this app as
quickly as possible to help slow
down the spread of the virus,” said
Jung Chan-hyun, an official at the
Ministry of the Interior and Safe-
ty’s disaster response division,
which oversees the app. “We
could not afford a time-consuming
security check on the app that
would delay its deployment.”
The ministry fixed the flaws in
the latest version of the app,
which was released in Google and
Apple stores last week. South Ko-
rean officials said they had not re-
ceived any reports that personal
information was improperly re-
trieved or misused before the vul-
nerabilities were patched.
Governments worldwide have
raced to deploy virus-tracing apps
only to face complaints about poor
security practices. With the soft-
ware gathering so many details
about users, their health and their
locations, the apps are prime tar-
gets for hackers. But pressure to
act quickly appears to have al-
lowed software with inadequate
security features to be rushed out
in several nations.
The Times found this spring
that a virus-tracing app in India
could leak users’ precise loca-
tions, prompting the Indian gov-
ernment to fix the problem. Am-
nesty International discovered
flaws in an exposure-alert app in
Qatar, which the authorities there
quickly updated. Other nations,
including Norway and Britain,
have had to change course on
their virus apps after public out-
cry about privacy.
In April, South Korea began re-
quiring all visitors and residents
arriving from abroad to isolate
themselves for two weeks. To
monitor compliance, they had to
install an app whose name in Ko-
rean means Self-Quarantine
Safety Protection.
As of last month, more than
162,000 people had downloaded
the app, which tracks users’ loca-
tions to ensure they remain in
quarantine areas. Violators might
be required to wear tracking
wristbands or pay steep fines.
In May, Mr. Rechtenstein re-
turned to his home in Seoul from a


trip abroad. While self-isolating at
home, he became curious about
the government’s seemingly sim-
ple app and what extra features it
might have. That prompted Mr.
Rechtenstein to peek under the
hood of the code, which is how he
discovered several major security
flaws.
He found that the software’s de-
velopers were assigning users ID
numbers that were easily guess-
able. After guessing a person’s
credentials, a hacker could have
retrieved the information pro-
vided upon registration, including
name, date of birth, sex, national-
ity, address, phone number, real-
time location and medical symp-
toms.
Mr. Rechtenstein also found
that the developers were using an
insecure method to scramble, or
encrypt, the app’s communica-
tions with the server where data
was stored. Instead of HTTPS, the
security standard used by apps
like Gmail and Twitter, the app
used an encryption key written di-
rectly into its code.
Doing so meant hackers could
easily find the key and decode the
data if they had tried. It also

lacked the expertise to make the
software secure.
Over time, the government also
asked Mr. Jung’s team to add sur-
veillance functions to the app,
which officials said had increased
their workload and prevented
them from spending time hunting
for security flaws.
A feature was added, for in-
stance, that caused a quarantined
person’s phone to emit a noise or
vibrate when it was not physically
moved for more than two hours. If
the user did not respond by pick-
ing up the device, it was a poten-
tial sign that the person had ven-
tured out and left the phone be-
hind. The app would then alert the
authorities.
To keep a closer watch on quar-
antine violators, another function
was added to connect tracking
wristbands to the app.
“We were simply overwhelmed
with work,” said Koo Chang-kyu, a
South Korean official.
In meetings last month with Mr.
Rechtenstein and a Times report-
er, South Korean officials initially
played down the security issues,
saying that they had deleted per-
sonal data and disabled the app
once a user completed the two-
week quarantine.
But Mr. Rechtenstein demon-
strated in the meeting that his
data could still be retrieved from
the government server by using
the app on his phone, even though
his quarantine had ended more
than a week earlier. South Korean
officials later said they had fixed
the problem.
South Korea has become a
global poster child for its creative
and transparent handling of the
coronavirus pandemic. But the
app’s security flaws show how the
country lags in protecting person-
al data, Mr. Rechtenstein said. He
also expressed disappointment at
how long it took the authorities to
fix the problems.
The episode could “affect per-
ceptions about the Korean model”
for combating the pandemic, Mr.
Rechtenstein said.

FROM FIRST BUSINESS PAGE


Bus riders in Seoul, South Korea, a country that has been praised for its use of digital tools to tame the coronavirus.

WOOHAE CHO FOR THE NEW YORK TIMES

‘We could not afford


a time-consuming


security check on the


app that would delay


its deployment.’
Jung Chan-hyun, an official at
South Korea’s Ministry of the
Interior and Safety.

South Korea’s Quarantine App Left Data Exposed


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OAKLAND, CALIF. — Twitter said
Tuesday evening that it had re-
moved thousands of accounts that
spread messages about the con-
spiracy theories known as QAnon,
saying their messages could lead
to harm and violated Twitter pol-
icy.
Twitter said it would also block
trends related to the loose net-
work of QAnon conspiracy theo-
ries from appearing in its trending
topics and search and would not
allow users to post links affiliated
with the theories on its platform.
It was the first time that a social
media service had taken sweep-
ing action to remove content affili-
ated with QAnon, which has be-
come increasingly popular on
Twitter, Facebook and YouTube.
The theories stem from an
anonymous person or group of
people who use the name “Q” and
claim to have access to govern-
ment secrets that reveal a plot
against President Trump and his
supporters. That supposedly clas-
sified information was initially
posted on message boards before
spreading to mainstream internet
platforms.
Over several weeks, Twitter has
removed 7,000 accounts that
posted QAnon material, a com-
pany spokeswoman said. The ac-
counts had been increasingly ac-
tive and had been involved in co-
ordinated harassment campaigns
on Twitter or tried to evade a pre-
vious suspension by setting up
new accounts after an old account
was deleted.
An additional 150,000 accounts
will be hidden from trends and
search on Twitter, the spokes-
woman added.
In May, Facebook removed a
cluster of five pages, 20 Facebook
accounts and six groups affiliated
with QAnon, saying they had vio-
lated its policy against coordi-
nated inauthentic behavior.
More than two years after

QAnon, which the F.B.I. has la-
beled a potential domestic terror-
ism threat, emerged from the
troll-infested corners of the inter-
net, the movement’s supporters
are now trickling into the main-
stream of the Republican Party.
Precisely how many candidates
are running under the banner of
QAnon is unclear. Some estimates
put the number at a dozen, and
few are expected to win in Novem-
ber.
A number of the candidates
have sought to spread a core tenet
of the QAnon conspiracy: that Mr.
Trump ran for office to save Amer-
icans from a so-called deep state
filled with child-abusing, devil-
worshiping bureaucrats. Accord-
ing to QAnon, backing the presi-
dent’s enemies are prominent
Democrats who, in some telling,

extract hormones from children’s
blood. The president has repeat-
edly retweeted QAnon support-
ers.
Ahead of the 2016 presidential
election, the baseless notion that
the Democratic nominee, Hillary
Clinton, and party elites were run-
ning a child sex-trafficking ring
out of a Washington pizzeria
spread across the internet. In De-
cember 2016, a vigilante gunman
showed up at the restaurant with
an assault rifle and opened fire
into a closet.
Facebook, Twitter and YouTube
managed to largely suppress that
conspiracy theory, but as the pres-
idential election nears it has ap-
peared to rebound on those plat-
forms and newer ones, like Tik-
Tok.

Twitter Expels Accounts


Tied to Fringe Theories


Of QAnon Movement


By KATE CONGER

The first time a social


media service takes


on a conspiracy mill.


Matthew Rosenberg and Jennifer
Steinhauer contributed reporting.
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