Bloomberg Businessweek - USA (2020-08-03)

(Antfer) #1

①Petsare


thetrueVIPs


ofthesky...


Accommodatingpetsis oneofJetSuite’s
mostcommonspecialrequestsanda
mainreasonpeopleflyprivate,accord-
ingtoguestservicesdirectorAnaselia
Galli,whorecentlyarrangedtransport
fora rarefeline—anAfricanserval—
estimated to be worth more than
$10,000.Itsowner(notCarolBaskin)
couldn’tfathomflyingcommercial,as
her“giraffecat”wouldn’thaveenough
spacetostretchher2-foot-longlegs.
Once,a coupleevensenttheirpet
privatewhiletheyflewcommercial.
“Theheadofa largehedgefundwas
beingrelocatedandpaid$175,000to
chartera brand-newGulfstreamG450
tomovehisdoganditsnannywhile
theownerandhiswife flewBritish
Airways,”saysPrivéJetsco-founder
IsaacGrimberg,whooftenplaceshis
clientsaboardJetSuiteplanes.
Amongthefrequent-flyingcanines
I bookedwithJetSuitewereMuffin,a
200-pound,codependentgoldendoodle
who must—at all times—have one paw
on her owner, and Mr. Wigglesworth,

a golden retriever whose regular
cross-country flights to a specialty
oncologist have all but ensured that
he’ll outlive us all. At 112 (that’s dog
years, of course), he’s still kicking.
One couple sent their cat to a differ-
ent type of doctor—a cloning specialist,
who included a basket of identical kit-
tens on a return flight months later.
Most impressive, however, was a
family moving to Hawaii with their air-
borne ark of animals: 15 cats, 8 dogs,
5  parrots, and 6  ferrets. (Whenever
feathered creatures are onboard, the
staff lay down tarps to catch their mid-
flight droppings. It’s all very meta.)
Pigs may not fly on JetSuite’s books
(yet), but sometimes ponies do—a pair o
them! The single-most talked-about pet
the team has seen is ... a rat. For years,
Bob the Rat’s owner traveled with her
rodent, cradling him in her arms or let-
ting him scamper around in a laundry
hamper full of her clothes. The one time
Bob’s human went on holiday without
him, she had a vet babysit. “She called
me extremely concerned that Bob didn’t
look well in one of his pictures,” Galli
recalls. “She was right—Bob died a week
later.” We’ll let you guess who spent an
hour and half on rattieratz.com—yes,
that’s a real thing—helping her client
choose a new pet.

BloombergPursuits August 3, 2020

F


or those who can
afford it, private
aviation is an easy
way to bypass the

epic lines at TSA, stale


food court sandwiches,


and those armrest-hogging


seatmates. It also buys an


elusive treasure: extra hours


in the day. Sunrise yoga in


Los Angeles, lunch in Napa,


a show in Vegas—it’s all


doable when the sky isn’t


the limit. As insiders say,


“Jets aren’t aircraft, they’re


time machines.”


These flying miracles


became more accessible


after the 2008 recession,


when membership clubs


began offering UberPool-


like sharing schemes.


Dallas-based JetSuite led


the pack. Its SuiteKey


program is similar to a


debit account for airfare;


the more you deposit, the


deeper your discount. Of


its 900 members, at least


50 have invested $1 million.


Although the pandemic


spurred JetSuite’s parent


company to file for


Chapter 11 in April, the


furloughed staff is hopeful


of a resurgence. That


includes me: Right before


lockdowns arrested the


global travel industry,


I spent a week on JetSuite’s


team, coordinating requests


for Bitcoin billionaires,


searing steaks in the sky—


did you know pilots wear


oxygen masks when the


food is being cooked?—


and cleaning up shockingly


soiled cabins. Here’s a


behind-the-scenes look at


life on a private jet.

Free download pdf