36 Global Gaming Business FEBRUARY 2019
frequent their tables, operators will be able to maximize
dealer performance by matching their dealer to the situ-
ation on their floor,” he adds. “This is the solution you
need if you really care about optimizing table games.”
Casino Connection
Konami Gaming, the Las Vegas-based subsidiary of
Konami Holdings, anticipates a first-quarter announce-
ment of table-game enhancements to Synkros, its
award-winning casino management system. That’s
always an interesting development for a product
already known for innovation regarding data col-
lection, adaptable floor management, POS and
hotel management.
The fourth quarter of 2019 was no exception.
The company was hailed for a product giving
players a chance to connect to the table games.
Konami’s SynkConnect cardless player track-
ing solution was awarded a gold medal in the an-
nual GGBGaming & Technology Awards,
recognizing the casino gaming industry’s best in
innovation. SynkConnect delivers secure authenti-
cation methods to augment or replace a tradi-
tional player loyalty card, including via personal
smartphone, fobs, a room key, wearables, etc. For
tables, it could eliminate the need for a pit boss to
manually enter player data at buy-in.
“Synkros has long been focused on delivering technology that enhances
the guest experience while providing meaningful positive impact to the busi-
ness,” says Jay Bertsch, vice president, global systems sales. “The way
SynkConnect drives real-world convenience, adoption, engagement, data and
value to help pioneer the next generation in player tracking technology is a re-
flection of Synkros’ enduring approach to new innovation and future develop-
ment.”
By combing near-field communication (NFC) through a card reader,
SynkConnect delivers a multi-channel solution for a number of authentica-
tion methods, from touchless mobile connection to the traditional card swipe.
Optimizing the Pit
Tangam Systems, a leader in table games optimization software, deploys its
products on over 5,200 tables in eight countries, officials say. The list keeps
growing for the company, which
launched its signature table-games
yield management software prod-
uct in 2010. It is based in Water-
loo, Ontario, Canada.
The Table Yield Management
suite helps casinos align their
game-mix, product location,
staffing and pricing to patron de-
mand, resulting in increased pro-
ductivity, improved Table Games
EBITDA, and an enhanced guest
experience.
It turns data into actions to optimize spread planning, game mix, and dy-
namic management for table games.
Another system for optimizing table-game yield is Gaming Floor Live from
London-based TCSJohnHuxley. The Gaming Floor Live platform provides op-
erators with real-time visibility and total control over the gaming floor by draw-
ing data from every aspect of the table, allowing the opportunity to quantify
every connected table and its devices.
“With GFL Optimisation, casinos can save time and money,” says Tracy
Cohen, director of marketing for TCSJohnHuxley. “The system clearly indicates
where operational attention is required the most by pulling data from the table
in real time, allowing accurate up-to-date transparency of table operations.
“While this is important if you’re operating an average-sized European
casino with 15-20 tables, in Asia and the U.S.—with their dramatically scaled
table environments—incremental data is vital to making strategic minute-by-
minute decisions that affect the bottom
line.”
Gaming Floor Live’s real-time insights
and additional modules can increase a
table’s hands/spins/dice per hour, cus-
tomer engagement and bet frequency, and
in turn help to drive revenue increases.
There’s always a niche beckoning
those who wish to monitor the area where
casinos made their first big imprint. With
ICE London set to unfurl the 2019 major-
event schedule, companies have reserved
their place at the tables.
Konami’s SynkConnect cardless
player tracking solution
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