COMPUTERARTS.CREATIVEBLOQ.COMEditor’s letter
One of the highlights of May was going to Foilco’s
Multiplicity London – a really fun series of evening
events, touring the UK’s big cities, all creative-
focussed with loads of nice booze and fresh food,
and with talks from the established great and
upcoming good of design.
During Paul Belford’s talk, the multi-award-
winning creative director and designer stressed the
importance of ideas as the foundation of good work.
And like any good teacher who knows repetition is
the mother of all learning, he came back to it again
and again while taking us through some of the highly
impactful, playful, idea-riddled work he’s done over
the years. And just like when you hear a word you
haven’t heard for a while, then hear it every day for a
fortnight, the importance of ideas has been cropping
up ever since.
Of course, this is all pretty basic stuff, right? It’s
what gets taught on the first lesson of a design course;
it’s what every studio project begins with – long before
typefaces are chosen or colour palettes are fought
over. And yet, as Paul would agree, it really does
bear repeating!
To steal the beautiful words of Lance Wyman,
“good design is like good poetry – you can’t change
it one way or the other.” And as Lance told me this
month, that means really working at the initial stage
of what you want to communicate, what idea you
want to convey, otherwise “the bullshit will take over.”
I hope you discover plenty of great ideas in this issue
- and then why not share your own ideas with me? I’d
really like to hear them!
FEATURING
JIM BULL
The co-founder and CCO of international
design studio Moving Brands is keen to
promote a message of ‘lessism’. Turn to
page 25 to see how Jim’s thinking can be
applied to your design work and beyond.
http://www.movingbrands.comLARS DENICKE
Together with Peter Thaler, Lars
launched the Pictoplasma character
design festival 15 years ago. On page 38
he cites some of the key designers who
figure large in the festival’s history.
http://www.pictoplasma.comCRISTINA ARREOLA
On page 82, the creative director of
Parámetro Studio tells how her team was
tasked with giving an art festival a strong
identity. Colour gradients and dynamic
shapes were the order of the day.
http://www.parametro.studioLANCE WYMAN
The American-born veteran designer has
his heart in Mexico. On page 58 he talks
about some of his design achievements,
which include masterminding the look of
the country’s Olympic games in 1968.
http://www.lancewyman.comJAMIE WIGNALL
Commissioned to create engaging
cover art for Prospect magazine, the UK
illustrator tapped into his traditional and
digital art skills. Learn about his painting
process by turning to page 88.
http://www.jamiewignall.comWELCOME JUNE 2019
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KEEP IN TOUCH WITH...
BEREN NEALE
Editor
[email protected]