Bloomberg Businessweek - USA (2020-09-07)

39

The Deciders

Everyone’svoteisimportant,butthankstotheElectoralCollege,somevotesin

Americamattermorethanothers.Inelectionyearspast,weoftenheardabouta key

blocthatcandidatesneededtowinover—thinksoccermomsinthe1990sandNascar

dadsinthe2000s.Now,inanincreasinglydiverse(yetpolarized)countrythat’s

sloggingthroughbotha pandemicandaneconomiccrisis,whosevotesdoDonald

Trump and Joe Bidenneedmost?Pollstersandanalystspointtonine groups of voters

who will likely determine the outcome of 2020.

CORONAVOTERS → 43

MINORITY MOLD-BREAKERS → 50

RACIAL JUSTICE VOTERS → 46

FLORIDA’S NEWLY ENFRANCHISED → 40

SWINGING SENIORS → 49 HURRICANE MARIA REFUGEES → 52

DOUBLE HATERS → 44

SHY TRUMPERS → 42

TIRED TRUMPERS → 48

3. PEOPLE

PHOTOGRAPHS

BY

TRISTAN

WHEELOCK

(FLORIDA),

EVE

EDELHEIT

(SHY

TRUMPERS,

HURRICANE

MARIA),

JOHNATHON

KELSO

(CORONAVOTERS),

GUARIONEX

RODRIGUEZ

JR.

(DOUBLE

HATERS),

HANNAH YOON (RACIAL JUSTICE), ANDREW SPEAR (TIRED TRUMPERS), KENNEDI CARTER (SWINGING SENIORS), ELIZABETH WEINBERG (MOLD-BREAKERS). ALL FOR BLOOMBERG BUSINESSWEEK

ELECTION 2020