Play Station Official Magazine - UK (2020-11)

022

The Big 10

STORIES EVERYONE’S TALKING ABOUT

10

IAN DEAN

EDITOR

JESS KINGHORN

STAFF WRITER

OSCAR TAYLOR-KENT

GAMES EDITOR

MILFORD COPPOCK

MANAGING ART EDITOR

Which PlayStation advert

was most memorable?

CHRIS CUNNINGHAM

CREATED ONE OF

PLAYSTATION’S

GREATEST ADS.

Sony’s come a long way

from the days of shock

and awe, when killing a

goat to promote God Of

War was deemed a ‘good

idea’. Now it’s literally

touchy-feely as it

attempts to convey the

power of DualSense. But

back in 1999 a Scottish

girl who perhaps was an

alien sold us PlayStation,

and I loved it. Shot like a

lost tape from an X-File,

a symmetrically-faced girl

sternly told us she’d

never visited Grimsby

and we should land on our

own moon. It was the idea

of Mental Wealth, and only

PlayStation could free

us from the mundanity

of modern life. This was

the ad for the Nirvana

generation, and it’s still

Sony’s best yet. Q

I HAVE PERHAPS

MISPLACED MY

BROWS BY HOLDING

THEM HIGH.

As much as the fantasy

of being a small and soft

woodland creature that

can nonetheless royally

wreck a heavy motor

appeals to me, the 2001

Bambi TV spot is not my

favourite. No, that honour

goes to David Lynch’s

Welcome To The Third

Place. The surrealist

posture of ‘I refuse to fit

into a space you

recognise’ perfectly

represented the general

sense of the strange and

untapped potential of

videogames that wafted

through the early

noughties. The director is

unlikely ever to resurrect

his game project

Woodcutters From Fiery

Ships, but this ad allowed

us to dream for a little

over a minute. Q

GAMING CAN BE

MELODRAMATIC, AND

THERE’S NOTHING

WRONG WITH

EMBRACING THAT.

New York. Flooded.

Completely submerged.

No, this isn’t a disaster

flick, it’s an advert for

PlayStation Pro entitled

“Feel The Power Of Pro”.

As we watch, we see the

water drain away as time

reverses, showing us the

origin point for this

nautical nightmare. It

reverse-trickles up the

stairs of an apartment

building, gushes forth

from behind the door. The

saltiness wasn’t the sea,

it turns out, but a man

shedding tears as he

experiences the majesty

of Hideo Kojima’s Death

Stranding via the

graphical powerhouse

that is PS4 Pro. It’s silly.

It knows it is. Gaming is

about that melodrama. Q

DO NOT BE FOOLED

BY THE DEADLY

DONUT HIDING INSIDE

A HARMLESS-

LOOKING BAGEL

TOASTER.

The dangers of exposure

to PlayStation were clear

to see, as ‘Spokesperson’

the er... spokesperson for

shadowy government

agency, Society Against

PlayStation (SAPS)

introduced us to PS1

back in ’95. After only five

minutes of playing Ridge

Racer, an upstanding

young man could be

transformed into a

gurning chimp, and rats

would literally explode,

such was The Power of

PlayStation™. This was a

clever piece of counter

advertising that still

whisks me back to the

mid-’90s golden era when

gaming entered the

mainstream. Remember,

be on your guard. Q

just one more question...

the team debate this month’s burning issue

FEEL THE POWER

PS5’s first TV ad launched in

August and pushed the DualSense

controller, including its haptic

feedback and adaptive triggers, as

next gen’s biggest asset. This is all

about the feel of playing on PS5.

022

The Big 10

STORIES EVERYONE’S TALKINGABOUT

10

IAN DEAN

EDITOR

JESS KINGHORN

STAFF WRITER

OSCAR TAYLOR-KENT

GAMES EDITOR

MILFORD COPPOCK

MANAGING ART EDITOR

Which PlayStation advert

was most memorable?

CHRIS CUNNINGHAM

CREATED ONE OF

PLAYSTATION’S

GREATEST ADS.

Sony’s come a long way

from the days of shock

and awe, when killing a

goat to promote God Of

War was deemed a ‘good

idea’. Now it’s literally

touchy-feely as it

attempts to convey the

power of DualSense. But

back in 1999 a Scottish

girl who perhaps was an

alien sold us PlayStation,

and I loved it. Shot like a

lost tape from an X-File,

a symmetrically-faced girl

sternly told us she’d

never visited Grimsby

and we should land on our

own moon. It was the idea

of Mental Wealth, and only

PlayStation could free

us from the mundanity

of modern life. This was

the ad for the Nirvana

generation, and it’s still

Sony’s best yet. Q

I HAVE PERHAPS

MISPLACED MY

BROWS BY HOLDING

THEM HIGH.

As much as the fantasy

of being a small and soft

woodland creature that

can nonetheless royally

wreck a heavy motor

appeals to me, the 2001

Bambi TV spot is not my

favourite. No, that honour

goes to David Lynch’s

Welcome To The Third

Place. The surrealist

posture of ‘I refuse to fit

into a space you

recognise’ perfectly

represented the general

sense of the strange and

untapped potential of

videogames that wafted

through the early

noughties. The director is

unlikely ever to resurrect

his game project

Woodcutters From Fiery

Ships, but this ad allowed

us to dream for a little

over a minute. Q

GAMING CAN BE

MELODRAMATIC, AND

THERE’S NOTHING

WRONG WITH

EMBRACING THAT.

New York. Flooded.

Completely submerged.

No, this isn’t a disaster

flick, it’s an advert for

PlayStation Pro entitled

“Feel The Power Of Pro”.

As we watch, we see the

water drain away as time

reverses, showing us the

origin point for this

nautical nightmare. It

reverse-trickles up the

stairs of an apartment

building, gushes forth

from behind the door. The

saltiness wasn’t the sea,

it turns out, but a man

shedding tears as he

experiences the majesty

of Hideo Kojima’s Death

Stranding via the

graphical powerhouse

that is PS4 Pro. It’s silly.

It knows it is. Gaming is

about that melodrama. Q

DO NOT BE FOOLED

BY THE DEADLY

DONUT HIDING INSIDE

A HARMLESS-

LOOKING BAGEL

TOASTER.

The dangers of exposure

to PlayStation were clear

to see, as ‘Spokesperson’

the er... spokesperson for

shadowy government

agency, Society Against

PlayStation (SAPS)

introduced us to PS1

back in ’95. After only five

minutes of playing Ridge

Racer, an upstanding

young man could be

transformed into a

gurning chimp, and rats

would literally explode,

such was The Power of

PlayStation™. This was a

clever piece of counter

advertising that still

whisks me back to the

mid-’90s golden era when

gaming entered the

mainstream. Remember,

be on your guard. Q

just one more question...

the team debate this month’s burning issue

FEEL THE POWER

PS5’s first TV ad launched in

August and pushed the DualSense

controller, including its haptic

feedback and adaptive triggers, as

next gen’s biggest asset. This is all

about the feel of playing on PS5.