Bloomberg Businessweek - USA (2020-11-16)

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satellitedatanowallowstheCalFire
team’sowntoolsto parsetheland-
scapeintocellsof 30 squaremeters
and take into account everything
including vegetation growth (fuel
sources),topography(firesgouphill),
andpopulationdensity(highercon-
centrationsofpeopleandproperty
atrisk).They’llalsocrunchdetailed
winddatagoingbackalmost 20 years
tohelpthembetterpredictthebehav-
iorof“firekernels,”theembersthat
rise from one fireand then settle
down,startinga newone.Currentfire
mapsdon’teventrytopredictwhere
kernelswillgo—theyjustdrawa cir-
clearoundthefire’sepicenterwitha
kilometerwideradiusandsayevery-
thingwithinthereisatrisk.Butthat
isn’thowfireswork.Sapsissayswhen
thenewdatais added,theagencywill
beabletonarrowdownthecircletoa
slice,whichmightextend2 kilometers
ormorefromthepointoforigin.
Californiais onthevanguardoffire-
fightingandthereforeattheforefront
ofinsurers’panic,butotherstatesare
closebehind.Sapsissayshe’sgotten
callsfromseveralotherWesternstates
afterunprecedented firesthis year
consumedmorethan700,000acresin
Washingtonandmorethan1 million
acresinOregon.Riskanalyticscom-
panyVeriskAnalyticsInc.estimates
thatmorethan4.5millionU.S.proper-
tiesareathightoextremewildfirerisk,
butthisnumberisverylikelytorise,
andquickly,eveninplacesthatusedto
beessentiallyimmune.
Munich Re, the world’s biggest
reinsurer,hascollectedfiredatasince
the’70s.Inthe past,theamountof
insuredlosseswas“muchsmallerfrom
wildfirescomparedtotropicalcyclones.
Butit seemsthatit’schanging,”says
ErnstRauch,MunichRe’schiefclimate
andgeoscientist.
Craig Clements, director of the
FireWeatherResearchLaboratoryat
SanJoseStateUniversity,gavea talk
earlylastyear to 500 people inthe
reinsuranceindustryaboutfiresincan-
yonswithsteepwalls.Theseareknown
tostartatthebottombut,if windcondi-
tionsareright,suddenlyexplodeupthe

sides.Hispurpose,hesays,wastoget
morefundingforresearchonthephys-
icsofthephenomenon.Instead,hehad
severalrepresentativescomeuptohim
afterwardandtellhimtheyweregoing
toreevaluatetheirpoliciesincanyons.
There’sprecedentforthisdecision:
Bythe’60s,floodclaimshadbecome
sonumerousthatprivatecompanies
stoppedsellingpoliciescoveringthem.
In 1968 thefederalgovernmentstarted
its own flood insurance program,
whichtodayisbehind95%offlood
policiesintheU.S.A recentstudyby
thenonprofitFirstStreetFoundation
foundthatU.S.floodinsurancemaps—a
similarly constrained government
project—underestimatethenumberof
homesinthesevereriskzonebyabout
6 millionnationwide.
InCalifornia,nonrenewalsofhome
insurancepoliciesclimbed31%from
2018 to2019,withZIPcodesthathad
a “moderatetoveryhighfirerisk”see-
inga 61%uptick,accordingtoa recent
reportfromtheCaliforniaDepartment
ofInsurance.Thischangecausedmore
residentstoturntotheFAIRPlan,a Los
Angeles-basedassociationofinsurers
thatprovidesfireinsuranceasa “last
resort.”Thenumberofpoliciesissued
underFAIRclimbed36%lastyearand
morethandoubledinhigher-riskareas,
accordingtostateinsuranceregulators.
Insurersinsistthatunlessthey’re
abletoraisetheirratesinCalifornia
toaccountforfuturerisk,they’llstop
writingpolicies,thesamewaytheydid
forfloods.Butbroad-basedincreases
couldhavedevastatingconsequences
oftheirown.Mosthomeownersexpect
theirannualinsurancepremiumsto
riseslightlyovertimebutthebasiccost
toremainstable.“Peopleareusedto
paying,say,$1,600a yearofproperty
costforinsurance,”saysMichaelYoung,
vicepresidentformodelproductman-
agementatRiskManagementSolutions
Inc.,a catastrophe-riskanalyticscom-
pany.“Butifthatgoesupto$4,000
or$5,000peryear,thatmightnotbe
somethingthatthey’reinterestedinor
capableofdoing.”
Although Cal Fire’s mapswill go
a longwaytowardhelpingthestate

understandthegrowinghazardsthat
firespose,Sapsisacknowledgesthere’s
muchtheywon’tbeabletoanticipate.In
manycases,that’sbecausethescience
simplyisn’tsolidenoughtojustifythe
added burden on homeowners. To
takeoneexample,theydon’tconsider
housesaspossiblefuelforfires.Thisisn’t
becausehousesdon’tburn—theycer-
tainlydo—butbecausedatasetsonthe
differentmaterialsusedinhomebuilding
aren’treadilyavailable,andthustheir
differentburnratesaren’tquantifiable.
Themapsalsoaccountforonlysur-
facewindspeeds,butrecentresearch
hasshownthatemberscangetsucked
upintotheatmosphere,wherethey
canmove 10 timesasfastandgomuch
fartherthantheywouldatgroundlevel.
Afterthe colossal firesin Australia
duringthe2019-20 dry season,sci-
entistsrecordedembersbeinglofted
into the atmosphere and traveling
20 milesbeforedescendingandspark-
inganinferno.
Thisis oneoftheproblemsClements
studies.“Overandoverweareatfires
andlisteningonthe radios,andwe
hear,‘Ohno,thefirejustjumpedthe
line,it shouldn’thavedonethat,’” he
says.“Butfiresdoit allthetime,and
wejust underestimatethatbecause
we don’t take into consideration
atmosphericconditions.”
If nothingelse, 30 yearsofexperi-
encehavetaughtSapsishumility.No
model,nomatterhowsophisticated,
willbeabletoaccountforallpossible
environmental, circumstantial,and
freakfactors.
Whenhewasa forestrygraduatestu-
dentattheUniversityofCaliforniaat
Berkeleyin1991,Sapsisstoodinthehills
andwatchedas 70 mile-per-hourwinds
turnedOaklandintoa fireball,tearing
lit branchesfrom treesandhurling
thematshinglesonroofs,whichburst
intoflame.
Thelessonofthedisasterhasstayed
withhim.“Firepotentialis aboveand
beyondthehumancapacitytocontrol
undercertainconditions,”hesays.At
a certainpoint,“youcanpileonevery
resourceatputtingoutthefire—nothing
stops it.” <BW> �With Katherine Chiglinsky

Bloomberg Businessweek (^) THE NEW ECONOMY November 16, 2020

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