The Wall Street Journal - USA (2020-11-16)

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© 2020 Dow Jones & Company. All Rights Reserved. ** THE WALL STREET JOURNAL. Monday, November 16, 2020 |A


R


eed Crowson was in the final
round of job interviews with a
financial-technology firm in
Denver this spring when he got
the call that is now familiar to the
Class of 2020: The company was
freezing hiring as it braced for the
economic impact of Covid-19.
“Your whole job search is just
set back to square one,” says Mr.
Crowson, who studied finance and
international business at the Uni-
versity of Colorado Boulder.
In May, as this year’s college
grads confronted a job market in
tatters, many schools turned to a
particular group for help: alumni.
The stakes are stark. Fifteen years
after graduation, college graduates
who entered the job market during
the early 1980s recession were
earning wages that were 2.5%
lower than graduates who didn’t
start out in a slowdown, according
to research by Lisa Kahn, a Univer-
sity of Rochester economist.
Colby College, a private liberal-
arts school in Waterville, Maine,
pledged to find a job, internship or
fellowship for every senior within
90 days of graduation by asking
alumni to hire them through its
Pay It Northward initiative, begun
this spring. University of Colorado

Boulder’s Leeds School of Business
joined with alumni and local busi-
ness leaders on a mentorship pro-
gram designed to help graduating
seniors find work. Over the past
six months, alums have stepped up
to make connections and offer ad-
vice on résumés, insight into in-
dustries, and encouragement to
network—a skill where many grad-
uates feel shaky.
While alumni networks have
sometimes been assailed for rein-
forcing sameness in hiring at a time
when many companies are striving
to diversify, alums often facilitate
new connections, rather than mak-
ing actual hires themselves. Not all
colleges are soliciting alumni help
in job-searches, and efforts vary
among schools that do tap such
networks.
After that disappointing phone

call, Mr. Crowson decided to rethink
his job search, focusing more on
reaching out to people on LinkedIn
and less on submitting applications
online. When he learned about CU
Boulder’s alumni-mentorship initia-
tive, which launched in May, he ap-
plied and was matched with Jeremy
Frenkel, a 2012 graduate of the
school who now works in invest-
ment management.
Together they brainstormed a
list of companies where Mr. Crow-
son was interested in working—and
where Mr. Frenkel might be able to
connect him with an employee.
Through the process Mr. Crowson
landed an interview for a financial
analyst role at HomeAdvisor, a site
that connects homeowners and
service providers. The company
hired him in August.
GETTY IMAGES Mr. Frenkel urges recent grads

Many members of the Class of 2020 have faced challenging job searches.

PERSONAL JOURNAL.


CAREERS&LEADERSHIP


Job Seekers


Tap Alumni


During the


Pandemic


BYKATHRYNDILL

he temporarily moved back home
from his college fraternity house
amid the pandemic. “It was like,
well, I guess I’m gonna get opti-
mized,” he says.
When the coronavirus dashed
Diana C. Nearhos’s original plans
for a 200-person July wedding at a
resort on Cape Cod, it was her sis-
ter, Steph Nearhos, who kicked
into high gear, taking the reins in
planning a last-minute backyard
soiree for immediate family. A con-
sultant for PwC in Boston, Steph
assigned “deliverables,” like the
cocktail-hour charcuterie board, to
Diana’s future in-laws, and cri-
tiqued the pace of Diana’s walk
down the aisle during the re-
hearsal. Oh, and the music re-
quired feedback, too.
“Which one of you owns press-
ing play on the speaker?” she
shouted to the groom’s family.
“My mother kept giving me
death glares,” Steph recalls. “I was
like, ‘You just have to trust me, I’m
making it better.’ ”
Diana, a sportswriter, says she’s
grateful for Steph’s help and orga-
nizational skills. She was so high
on newlywed bliss at the day-after
brunch that she doesn’t even re-
member Steph initiating a discus-
sion with the group about what
they could improve next time.
Some experiments in bringing
new work techniques home during
the pandemic have flopped. Sarah
Elk, a Chicago-based partner at
Bain & Co., and co-author of the
book “Doing Agile Right,” em-
ployed kanban boards, a staple of
agile management, to keep four of
Pleaseturntothenextpage

FROM TOP: ILLUSTRATION BY JON KRAUSE; LINDSAY MANN; KILEIGH HOLMES

WORK
& LIFE
RACHEL
FEINTZEIG

Steph Nearhos, top right,
and Diana C. Nearhos.
Ren Herring, far left, and
Brett Holmes.

to overcome their hesitation to
network, which he says has been
essential to his own career. “The
further I got out of college, I felt
like I developed that network and
I’m comfortable sharing those con-
nections,” he says.
Almost 700 alumni, parents, and
friends of the college came forward
after Colby put out its initial re-
quest in May, highlighting existing
internships and job openings as
well as many opportunities they
had created specifically for this
year’s graduates. Colby President
David A. Greene says in a typical
year, about 95% of members of the
roughly 500-member graduating
class have a job or internship or
are headed to grad school by about
six months after graduation. Cur-
rently, roughly 10% of Colby’s 2020
grads are still looking for their first
opportunity.
Alumni can help
job-seekers make
connections inside
companies. They
also can help them
stay motivated in a
punishing climate.
Kevin Muñoz says he
graduated from
Colby in May feeling
confident about his prospects, but
his self-esteem waned as he applied
for about 100 jobs and received re-
jection after rejection.
Through Pay It Northward he
connected with about a dozen al-
ums in different industries who of-
fered everything from mock inter-
views to insight into the tech
industry, where Mr. Muñoz was
looking for a job. The Colby pro-
gram connected Mr. Muñoz with
digital identity-verification com-

pany IDmission, which hired him
in October as a solutions consul-
tant onboarding clients. The com-
pany’s CEO, Ashim Banerjee, is the
father of a current Colby senior.
Mr. Banerjee says working di-
rectly with the college to find ap-
plicants has made him reconsider
his company’s hiring process,
which previously consisted primar-
ily of posting on job sites. “We’d
get flooded with responses and
mostly by the time you started
wading through [applicants], you’d
give up and look for someone who
knew somebody.”
In many cases, a friendly con-
versation with an alum can help
grads shine in a way they might
not in other settings. After four
years as a pre-med student at
Rice University, Simi Rahman de-
cided during her senior year that
she didn’t want to
become a doctor.
She began think-
ing about how to
package her sci-
ence background
and research ex-
perience. Through
LinkedIn, she
reached out to Ian
Akash Morrison, a
2013 Rice graduate who had co-
founded a campus start-up acceler-
ator. She thought an encouraging
conversation would be the end of
their interaction, but a few days
later he called to say that the con-
sulting firm he had founded, Optio
Ventures, was looking for an ana-
lyst. “In March, even in September,
none of this seemed possible to
me,” says Ms. Rahman, who landed
the job and began this month. “I
just kind of needed a chance.”

Recent graduates
are encouraged to
build their careers
through networking.

G


rounded from his typical
weekly travel during the
pandemic, consultant
Ren Herring has taken
on a new project: opti-
mizing his life.
Holding court at the red break-
fast table in his Yarmouth, Mass.,
kitchen, armed with a laptop, the
36-year-old has led daily 8:30 a.m.
stand-up meetings with his part-
ner, Brett Holmes. They’ve covered
topics like how to handle the sand
that keeps getting tracked in from
the driveway and who takes the
dog for his morning walk.
Evenings are often spent rear-
ranging furniture: “Literally no
room is the same,” Mr. Herring
says. They also delve into hairy
problems like why, after multiple
meetings devoted to the subject,
Brett still can’t remember to put
his keys in the escalating series of
containers they’ve tested out by
the front door.
And any moment is a good time
for real-time feedback, or RTF, as
Mr. Herring, who works at Price-
waterhouseCoopers, calls it. A re-
cent evening spent executing a
steak tostada recipe together re-
quired numerous pauses for RTF
on topics like cleaning the cheese
off the grater more quickly.
“I’ve just brought the way I work
with the clients and the way I work
at PwC into our house,” Mr. Herring

she calls an in-service to her hus-
band each time she rearranges the
kitchen and closets, which is fre-
quently. About six months after
she began the debriefings, he fi-
nally asked her what the heck an
in-service meant.
“I had to tell him they’re little
small mini-meetings where you

learn new information.
The new information
was, ‘Where’s the
salt?’ ” she says.
Then again, the only
thing worse than get-
ting an in-service might
be not getting one.
“I’ll come down at
night to try to get a
snack and I’m looking
for plates for 10 min-
utes,” says Ms. Dem-
kowski’s son, Drew, 21.
It’s annoying in the mo-
ment, he adds, but she
does always seem to
manage to find more optimal spots
for cups and pans.
His mother once printed him
copies of the timesheets she uses
with clients so he could record
hourlong intervals spent on video-
games and homework. He wasn’t
surprised to find she had lots of
feedback for him this spring when

says. “It works for me.”
“I think that Brett
sometimes wants to lock
me outside,” he adds. “I
think that’s fair.”
We’ve all had some
trouble adjusting to more
time at home. But perhaps
no one is wreaking more
havoc than the suddenly
stationary consultant, used
to soaring off to businesses
in need each Sunday to
Thursday. There, their ad-
vice was appreciated and
they were well-compen-
sated for it. Now, unable to
hop a plane to Cincinnati to
wander around a client site
in search of synergies,
many are turning their
skills on the ones they love.
“We live it. We can’t
turn it off. It’s not something that
you say, OK, today I’m not going to
be a consultant,” says Julia Dem-
kowski, who runs her own firm,
Stanford Management Consulting,
in Fredericksburg, Va.
She’s been on a mission to max-
imize efficiencies at home for
years, administering something

They can’t jet off to make clients more efficient, so


they’re channeling their energy into their loved ones


The Consultant


Home Takeover

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