2019-06-01_Market_Watch

(Chris Devlin) #1

mw NEW PRODUCTS


18 MARKET WATCH | MARKETWATCHMAG.COM | JUNE 2019

Jack Daniel’s No. 27 Gold
Brown-Forman is making a limited Jack
Daniel’s line extension widely available
in the U.S. Formerly a travel retail
exclusive, the 40% abv Jack Daniel’s
No. 27 Gold Tennessee whiskey ($100 a
750-ml.) is aged in new charred Ameri-
can white oak barrels, then transitioned
to maple wood barrels, and filtered for
a second time using the Lincoln County
Process. The whiskey is available
nationwide. For more information, visit
Jackdaniels.com.

Bacardi Lime
Bacardi has announced the latest addi-
tion to its line of flavored rums. Bacardi
Lime is a 32% abv spirit ($13 a 750-ml.)
that has a base of Bacardi Superior
white rum infused with natural lime
flavor. It joins Banana, Limón, Rasp-
berry, and Coconut, among others, in
the brand’s flavored lineup. Bacardi
Lime is available nationwide. For more
information, visit Bacardi.com.

Roe & Co. Irish Whiskey
Diageo has launched Roe & Co. Irish
whiskey in the U.S. The 45% abv
blended whiskey ($35 a 750-ml.) is non-
chill filtered and was created through a
collaboration between Diageo master
blender Caroline Martin and five of
Ireland’s top bartenders. Later this
spring, Roe & Co. will open its Dublin
distillery and production will move
in-house. The whiskey is currently

available in Connecticut, Maryland,
Massachusetts, New Jersey, Rhode
Island, and Washington, D.C., with
expansion planned. For more informa-
tion, visit Roeandcowhiskey.com.

Rebel Yell 100 Proof
St. Louis-based Luxco has debuted a new
Bourbon in its Rebel Yell whiskey
brand. Rebel Yell 100 Proof ($20 a
750-ml.) is made with the same wheated
mashbill as the brand’s core Kentucky
Straight Bourbon. The whiskey is avail-
able nationwide and sports new packag-
ing that’s also rolling out across Rebel
Yell’s lineup. For more information, visit
Rebelyellbourbon.com.

Skyy Infusions Cold Brew Coffee
Campari America is extending Skyy
vodka’s Infusions lineup with a Cold
Brew Coffee expression. The 35% abv
flavored vodka ($14 a 750-ml.; $17 a
1-liter) is infused with arabica coffee
beans and joins Sun-Ripened Water-
melon, Citrus, Blood Orange, and
several other flavors in the Skyy Infu-
sions portfolio. Skyy Infusions Cold
Brew Coffee is available nationwide.
For more information, visit Skyy.com.

Evan Williams Apple
Heaven Hill Brands has launched Evan
Williams Apple, the latest flavored
offshoot of its Bourbon brand. The
35% abv offering ($15 a 750-ml.)
joins Honey, Peach, Cherry, and Fire

cinnamon-flavored whiskeys in the
lineup. Evan Williams Apple is avail-
able nationwide. For more information,
visit Evanwilliams.com.

Bozal Tepeztate Single Maguey,
Tobalá Reserva, and Chino
Verde Reserva Mezcal
Sonoma, California’s 3 Badge Beverage
Corp. has added three new extensions
to its Bozal mezcal line, bringing the
brand’s portfolio to a total of 11 offer-
ings. The new releases include Tepeztate
Single Maguey ($80 a 750-ml.), made
from Marmorata agave sourced from
Santa Ana del Rio; Tobalá Reserva
($129), produced in San Juan Bautista
Jayacatlán from Potatorum agave; and
Chino Verde Reserva ($129), made in
Sola de Vega in open-air wooden tubs.
All three mezcals are available in select
markets. For more information, visit
Bozalmezcal.com.

Compass Box Affinity
Boutique scotch whisky blender
Compass Box, which is minority-owned
by Bacardi, has launched Affinity, a blend
of whisky and Calvados. The 46% abv
spirit ($150 a 750-ml.) combines Calvados
from Domaine Christian Drouin with
blended malt Scotch, blended Scotch,
and single malt Scotch from Bacardi’s
Craigellachie distillery. Compass Box
Affinity is available in limited quantities
nationwide. For more information, visit
Compassboxwhisky.com.

JACK DANIEL’S
NO. 27 GOLD
BACARDI LIME

ROE & CO.
IRISH WHISKEY

REBEL YELL
100 PROOF BOURBON
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