476 Chapter 21 | Discontinuities | Period eight 1945 –198 0
praCtiCing historical thinking
Identify: Describe three ways in which the images in this advertisement corre-
spond to the written text.
Analyze: Who is the intended audience for this advertisement? What does the
intended audience tell us about social trends in the years after World War II?
Evaluate: To what extent does this image represent an intersection of technologi-
cal, economic, and social forces?
airline carriers such as Trans World Airlines (TWA) appealed to customers in ways that
reflected the cultural values of the period. This advertisement appeared in the New
Yorker, whose readership tended to be relatively affluent and educated.
Document 21.4 Senate Subcommittee to inveStigate
Juvenile Delinquency, interim Report
on comic books and Juvenile Delinquency
1955
By the early 1950s, many Americans were concerned over a perceived rise in juvenile delin-
quency in the United States. Although historians still debate the extent to which there was an
increase in juvenile delinquency in the 1950s, anxiety over the issue was linked with the rise
of youth culture and suburban living. This US Senate report was part of an investigation into
juvenile delinquency and focuses on the effects of horror and crime-related comic books.
topiC i | conflicting Postwar Visions 477
Advertising Archive/
c
ourtesy
everett
collection.
Not the woman who flies TWA. For
since she’s discovered the swiftness of
TWA Constellation flight, her whole
outlook has changed. Her horizons are
broader...she’s found new freedom and
greater opportunity to see and enjoy.
Not only that, she can travel alone
without a worry in the world, enjoying
service that befits a queen. Meals are
served right at her seat; friendly TWA
hostesses are always on hand to help
smooth her way. Yes, women of all
ages are going more places in the world
today because of world-proved TWA.
Who Says, “IT’S A MAN’S WORLD”?
TEXT (enlarged for readability):
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