17 How Digital Marketing Benefits eCommerce Business

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Search Engine Marketing


Search Engine Marketing (SEM) focuses on improving the website's
visibility to increase organic search engine rankings. This is an ideal
channel that really quickly provides short-term results. SEM's most
famous and effective platform is Google AdWords, it's the paid search
channel where ecommerce businesses should definitely focus. Here's a
study of Trigoon how they used Google AdWordsto be listed at the top of
relevant search results.


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