IN HER SPEECHES, Edith Widder, founder of the Ocean Research &
Conservation Association, takes her listeners “on a trip to an alien world”—
not to a distant planet, but to the delicate ecosystems of the deepest oceans
where glowing animals live in “the weird, wonderful world of bioluminescence.”^1
Because words alone are “totally inadequate” to convey her ideas, she incorpo-
rates photographs, video clips, cartoons, and a live demonstration to show sea
creatures that light up when danger approaches. You can access her speech on
your online resources.
As you plan your presentation aids, keep in mind that the word aid means
to help, assist, or give support. Consequently, your visual, audio, or multime-
dia choices are not just decorative additions to your speech. Used well, they
are a powerful means of support that help your audience engage, understand,ChaPter 13 Presentation Aids
audio, and multimedia sup-
port that helps audiences
understand and remember
informationPresentation aids
This ChapTer Will
help You
• Explain the purpose of
presentation aids
• Create a plan for
visual, audio, and mul-
timedia aids
• Choose specific pre-
sentation aids, includ-
ing three-dimensional
and two-dimensional
visuals and audio
resources
• Determine the
advantages and dis-
advantages of using
various presentation
technologies
• Apply principles of
visual design
• Follow guidelines for
using visual aids
Chapter
13
Review the
chapter
Learning
Objectives
and Start
with a quick
warm-up
activity.Diana Ong/SuperStockCopyright 2016 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s).
Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.www.ebook3000.com