Simply Knitting - UK (2019-08)

(Antfer) #1

KNITTERS’ WORLD


48 Subscribe at http://www.theyarnloop.com/simply-knitting


Theyarnproduces
anincredible
varietyofboth

W


hatif wetoldyouthere’sa wayyoucanenjoyyourfavouritecraftaswell
asdoingyourbitfortheplanet?EnterWoolandtheGang’swonderful
NewWaveYarn!Soincrediblyfocusedonsavingtheplanet,Woolandthe
Gangweredeterminedtofinda waytosella sustainablymadeyarn.Overthepastfew
yearsthefashionknittingcompanyhasbeenworkinghardtobringyouthisbrilliant
yarnmadefromrecycledplastic.A reallabouroflove,thisprojectwassixyearsinthe
makingandassoonasweheardaboutit wehadtoknowmore,sowecaughtupwith
WATGBrandMarketingManager,AnnaVeglio-Whiteaboutthisexcitingsuccess.
Foundedjustover 10 yearsagobyJadeHarwood,LisaRodwellandAureliePopper,
WoolandtheGangsellfashionableDIYknittingkitsforallskilllevels.Thetriobonded
overa passionforsustainabilityandtheideaofa betterwaytoconnectwithyour
clothes.Annatakesupthestory,“Wethoughtit wasimportanttocreatea softand
squishyyarnthatbalancedtherecycledplasticelementaswellasbeinggreattowor
with.”However,theprocesswasn’tsimple,withtheteamgoingthrougha number

ofversionsofNewWaveYarnbeforefindingtheoutcometheywerehappywith.“We
hadtofindtheperfectsupplierwhosharedourethos,aswellasmakingsurewegot
incrediblestitchdefinition,colourrangeandtexture– allthethingsweknowknitters
love,”saysAnna.Shecontinues,“Ittooka longtimefortheteamtodevelopit,butit
wasworthit intheendandwecouldn’tbehappiernowthatwe’vefinallybeenableto
shareit withyou.OurNewWaveYarnismadebyrecyclingplasticwaterbottlesand
combiningthemwithcotton.Theresultisa super-softandsquishyfibrethathasall
thegreatpropertiesofcottonnexttotheskin.”
What’sevenmoreamazingisthatevery100gballrescuesthreeentirebottles
fromendingupintheoceanorlandfill.Withthehelpofknittingenthusiasts,
WoolandtheGanghavesavedover7,000bottlesfromlandfill.Buttheproject
wouldn’t have been possible without their customers – Anna
says, ”We think makers are pretty magical, and we believe that
together we can make a little positive change for the planet. By
providing a range of fibres for our community to work with, we
hope we’re giving them the right tools to knit with, ones that
aren’t detrimental to our planet.”
With such success already from this project, the team hav
some fun plans for the future. “We are always working on new
and exciting things here at WATG HQ!” says Anna. “We have
some new yarns joining the gang, exciting collaborations with
makers we love, as well as new designs and colours for our fave
WATG yarns. Follow us to be the first to know!”

Tofi n d o u t m o r e a b o u t Wo o l a n d t h e G a n g a n d t h e i r a m a z i n g
newyarnvisit http://www.woolandthegang.com.

Ò%\SURYLGLQJD UDQJHRI àåHV IèRXUFRPPXQLW\ WR
ZèNZLëZH KRSH ZHUH JLYLQJëHPëH ULJKWWRROVWR
NQLWZLë RQHVëDW DUHQW GHWULPHQWDOWR RXUSODQHW...”

The finished product: a
sustainable yet soft yarn

Written

by

Colette

Earley.

A true labour of love,
over six years was spent
developing this perfect
blend of special yarn

“We’ve used


over 7,000


plastic bottles!”


Wool and the Gang tell us about a new eco
yarn that’s making waves in the knitting world –
it’s made from plastic bottles and cotton!

Wool and the Gang have
exciting plans for the future

An impressive 7,000
plastic bottles have
been saved so far
New Wave Yarn is
WATG’s latest product

This fashion
knitting company
has products
available online

Striving to combine
fashion with sustainability
Free download pdf