Bloomberg Businessweek - USA (2020-12-21)

(Antfer) #1
◼ ECONOMICS Bloomberg Businessweek December 21, 2020

2019
$378b

practice.Butcompaniesarealsomakinglong-term
adjustments. Westinghouse ElectricCorp.,whose
headquarters campus accounts for about1 million
of the 4.5 million square feet of office spaceinButler
County, is reducing its footprint. It’sa movemany
companies across the U.S. are consideringand
one of the reasons Richard Barkham,CBRE’schief
economist, thinks the market for officespacewilllag
the broader recovery in 2021.
Thanks to government action, manymetricsof
economic pain, such as bankruptcies and evictions,
look better than they did before the pandemic. But
economists including CBRE’s Barkham say govern-
ment help is just holding back a tide that may be
unavoidable in the end—too many companies can’t
last for long in an environment of reduced demand.
This state of suspended animation applies as well
to corporate America, which has benefited from the
Federal Reserve’s dramatic cuts in interest rates and
moves to support credit markets. A Bloomberg News
analysis found that among 3,000 of the largest pub-
licly traded U.S. companies, 1 in 5 were not earning
enough to cover the cost of servicing their debt, ren-
dering them financial zombies. Collectively, those
companies—among them Delta Air Lines, Exxon
Mobil, and Macy’s—have taken on almost $1 trillion
in debt since the beginning of the pandemic.
Although the number of petitions filed at the U.S.
Bankruptcy Court’s Western Pennsylvania District
is down from last year, signs of how the crisis is
rippling through the local economy can be found
in its records. Ed’s Beans Inc., a coffee roaster in
Cranberry Township that owns the regional Crazy
Mocha cafe chain, filed for bankruptcy in October.
The company secured a $506,200 PPP loan in
early April, but it succumbed to the reality that
fewer people going to the office meant fewer cups
of coffee sold. It owed millions of dollars to cred-
itors, including almost $39,000 to a local bakery
renowned for its doughnuts. In November the com-
pany asked the court to allow it to stop paying rent

24


● A hideboundlabormovementprotectssalariedemployees
attheexpenseofthoseworkingparttimeoroncontracts

Japan’sUnionsSell


SomeWorkersShort


THE BOTTOM LINE In the corner of Pennsylvania where Night of
the Living Dead was filmed, businesses that managed to ride out
the pandemic with federal help are facing tough survival odds.

In a three-story apartment building in a residential
area of Japan’s capital, a tiny sticker on the door of
Room 203 announces the presence of the Women’s
Union Tokyo. The timeworn but tidy apartment is
filled with books and decorated with signs bear-
ing uplifting messages. One reads, “#With You”;
another, “No Longer Alone.” Inside, Keiko Tani
and Hiroko Nitta counsel women who’ve lost their
jobs during the pandemic. Demand for the pair’s
services is higher than ever.
Their clients are mostly part-timers and contract

while it looked for a buyer for the coffee chain. Just
seven of its 23 stores were open for business. But it
wasn’t willing to give up on the closed stores, leav-
ing those locations in their own undead state. “The
debtor submits that reopening the closed locations
at this time is not financially advantageous,” the
company’s lawyers wrote.
Barkham and other economists think that pattern
will be replicated on a wider scale next year. As the
economy comes back to life and government sup-
porteventuallyis withdrawn,oneeffectis likelyto
bea surgeinbankruptciesandevictions,theysay.
It’snotclearhowlongKriesswillbeableto
stayonhisfeetinthezombierecovery.Hesays
hehopestobringthemuseumbacknextyearin
theMonroevilleMall,whereinearlyNovemberhe
openedwhatfornowamountstolittlemorethan
a kiosksellingT-shirts.Kriessis alsoplanninga July
2021 festival.Butanyreturntohisambitiousgoals
fromthestartoftheyearseemsfaroff.Heneeds
zombietouriststoreturntoPittsburgh,andalsoto
beabletotraveltofanfestivalsandindustrycon-
ventions,whichaccountedfora significantportion
ofhisincome.“Iftheconventionsdon’tcomeback
for a while, it’s going to be a struggle,” Kriess says.
“If they do come back, and the vaccines work, then
we probably will go back to normal. But that’s still
to be seen.” �Shawn Donnan

160k

80

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Here One Day, Gone the Next
U.S.businessesmarkedclosedon Yelp that were open on March 1
◼ Temporary ◼Permanent

4/19/20 8/31/20
DATA: YELP

2020*
$1.3t

▼ Debt owed by Russell
3000 companies that
don’t earn enough to
cover interest payments
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