range, Apple’s VP of environmental initiatives,
Lisa Jackson, said that there were 700 million
Lightning headphones and two billion wall
adapters in circulation and that by removing
new ones from its packaging, it can both
reduce the weight of its packaging to cut
carbon emissions during the transportation of
new devices, and also cut down on the amount
of junk that’s sent to landfills. The company
is already carbon neutral and promised
that its products would be by 2030, making
them all with “clean energy and no carbon
footprint,” a truly impressive target that sets
an industry benchmark.
Apple already uses low-carbon materials,
and the average energy consumed by its
products has decreased by 73% since 2008.