LOOKS
LIKE
BEEF!The of Fake Meat
2020
Meatless Meat Everywhere
Plant-based meat is easy to find now—at
drive-throughs, amusement parks, restaurants
and grocery stores. Companies are racing to
perfect fake chicken, pork and seafood.2016
Fake Meat That Bleeds
Beyond Burgers showed up at Whole Foods,
and Impossible Burgers debuted in a few
restaurants. The patties mimicked the look,
taste, smell and molecular structure of beef.1901
Protose
After he invented corn
flakes, Dr. John Harvey
Kellogg patented one
of the first commercial
meat analogues.
He blamed meat-heavy
diets for digestive
issues, so he made
“vegetable meat”
from peanuts and
wheat gluten.Wartime rations led to a demand
for canned meat substitutes like
these, made by Seventh-day
Adventist Church members.1995
Tofurky
Ahead of Thanksgiving, natural-food
stores in the Northwest started stocking
a tofu “roast” packaged with stuffing,
tempeh “legs” and a yeast-based gravy.1985
Quorn
Fear of an animal-
protein shortage led
one UK company to
sell a high-protein
soil fungus as a meat
substitute. Despite
legal woes, the product
survived: Hooters now
serves Quorn wings.1954
Veja-Links
Facing backlash from the meat
industry, Worthington Foods was
forced to give its Meatless Wieners
a less meaty-sounding name.24 FOOD NETWORK MAGAZINE ●JUNE 2020
in the know
PROTOSE, CHOPLETS AND VEJA-LINKS: HARDING-BULLER FOUNDATION OF WORTHINGTON. BOCA AND GARDENBURGER PATTIES: ALAMY. BEYOND MEAT BURGERS: RALPH SMITH; FOOD STYLING: ADRIENNE ANDERSON.EVOLUTION
................ •· ................
1980s
Veggie Burgers
After the publication of
Diet for a Small Planet
in 1971, vegetarianism
became cool, and frozen
(not canned) meat
substitutes arr ived,
including Gardenburger
patties, w ith v isible
chunks of vegetables.Food producers have been cooking up meat substitutes
for a long time-they just weren't quite so good at it.•· ...................•............................................ •· ....................
1943
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