15
Autos Cars Have Run Out of Gas
Despite all the buzz about how electric vehicles will reshape transportation,
the real transformation in the auto business has been consumers’ race away
from traditional cars and toward so-called light trucks (which include not only
pickups but also SUVs and minivans).
Shareofvehiclessoldin theU.S.
Lighttrucksas
shareofU.S.
vehiclesales
in 2020
Cars Light trucks (includes SUVs)
By vehicles sold
76%
81%
By retail value
90%
50
10
1/1994 11/1997 3/2008 4/2013 12/
ShareofGMvehiclessoldin theU.S.
Cars Light trucks
Cars made up only 8%
of GM’s sales by retail
value in 2020, including
43,000 of models set to
be discontinued.
By vehicles sold
90%
By retail value
92%
Light truck share of vehicle sales in 2020
Q1 1994 Q4 2020
90%
50
10
ShareofFCAvehiclessoldin theU.S.
Cars Light trucks
Light truck sales
made up 91%
of Fiat Chrysler
Automobiles’ sales in 2020 and
have stayed stable since 2018.
By vehicles sold
91%
By retail value
91%
Light truck share of vehicle sales in 2020
Q1 1994 Q4 2020
90%
50
10
ShareofFordvehiclessoldin theU.S.
Cars Light trucks
Ford announced in 2018 that
it would phase out most of its
sedans by 2020,
including the
Fiesta and Fusion.
By vehicles sold
91%
By retail value
94%
Light truck share of vehicle sales in 2020
Q1 1994 Q4 2020
90%
50
10
DATA: BUREAU OF ECONOMIC ANALYSIS, BLOOMBERG INTELLIGENCE, WARDSAUTO